Technique - Topic : male clients

1 - 10 of 10

Fix Short Bitten Nails with Acrylic

August 6, 2016  | Video

Suzie Moskal takes her friend Grant's badly bitten short nails, and transforms them with acrylic into a beautiful set of nails with style.

Keywords: acrylics   male clients   men's services   nail biting   Suzie Moskal  

Troubleshooter: Matted Mani for Male Clients

October 9, 2013  | Video

In this video from the NAILS Troubleshooter series, La Shaun Brown-Glenn, a U.S. business development manager and trainer for Alessandro, shows how to create a matted manicure for male clients with gel-polish.

Keywords: Alessandro   gels   La Shaun Brown-Glenn   male clients   matte  

Alfalfa Nail Supply Botanical Escape Men’s Chrome kit

September 19, 2013  | Product

Alfalfa Nail Supply’s Botanical Escape Men’s Chrome kit includes “manly pampering” products like herbs and non-fragrant bases to create signature Herbal Spa manicures and pedicures. 

Keywords: Alfalfa Nail Supply   male clients  

Father’s Day Nail Services

June 3, 2013  | Article

The percentage of men getting nail services in the United States has actually decreased in the last few years, according to the NAILS Big Book, dropping from 8.3% of your overall clientele in 2009 to the present 3%. Luckily, Father’s Day provides an excellent way for you to offer services specifically for male clients and maybe even an opportunity to turn them into regular customers. Here are some examples of how nail salons are marketing to male clients.

Keywords: male clients   men's services   niche marketing  

"Mandals" - Sandals for Men

May 27, 2008  | Video

New York Magazine looks at "mandals," sandals for men and gets the opinions of people on the streets of New York.

Keywords: fashion   male clients   men's services   pedicure sandals   pedicures  

Backscratcher’s Male Manicure

May 1, 2004  | Article

Men deserve great-looking, strong nails just as much as your female clients.

Keywords: Backscratchers   male clients   men's services  

Strategies for Handling Nail Biter Clients

November 1, 2001  | Article

Nail biting clients can be the most challenging, difficult, and frustrating clients a nail technician encounters. Instead of throwing in the towel and letting them continue to chew and pick, you can help your clients to reform while creating a loyal, long-term customer in the process.

Keywords: male clients   nail biting   nail makeovers   nail repairs  

No Need for Water: The Pros and Cons of Dry Manicures

October 1, 2000  | Article

Nail techs have been taught to do manicures the old-fashioned way: with some water and a good soak. But many say that the age-old technique has become a little dry. Find out why waterless (or dry) manicures can help you do a faster service, among other benefits.

Keywords: dry manicure   male clients   manicures   natural nail care   waterless manicures  

The Help Desk

March 1, 2000  | Article

Your technique questions answered by Melissa Carlini, Brooke Gilliam, Debra Marr-Leisy, and La Shaun Crown-Glenn.

Keywords: backfills   glue   male clients   nail repairs   silk wraps  

Galaxy’s Cure for Male Nail Biters

November 1, 1997  | Demo

This male client’s bitten nails get a facelift with a simple technique using pink and white acrylic.

Keywords: acrylics   Galaxy Nail Products   male clients   nail biting  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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