Technique - Topic : social media

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Behind the Scenes: Negative Space Neon Nails

June 23, 2015  | Demo

Super Artist: Go behind the scenes with Blossom Beauty Lounge's Cammy Nguyen as she creates fun and trendy nail art for our August cover.

Keywords: Behind the Scenes   doing nails for photo shoots   gel-polish   gels   Nail art  

Nailing the Right Hashtag

January 21, 2015  | Article

New Orleans-base nail tech credits her social media fan base of 40,000 followers to detailed hashtags. Get her tips here. 

Keywords: hashtags   Nail art   social media   step-by-step  

Catch the Momentum

September 1, 2010  | Article

With social networking, manufacturers’ advertising, and insider support, techs can be in the perfect position to catch the momentum when a wave of national attention sweeps over our industry. Are you poised to harness the power of the consumer press the next time there’s big news in our industry?

Keywords: adding new services   Business   keeping your business competitive   marketing/promotions   social media  

YouTube Training

April 1, 2008  | Article

Some nail techs have taken YouTube’s invitation to “broadcast yourself” seriously. That opens up a world of free training for techs to access whenever they need a helping hand.

Keywords: Nail art   nail art techniques   niche marketing   social media   video training  

20 Stay-at-the-Top Service Trends

July 1, 2006  | Article

What happens when you get to the top of the industry? Everyone else wants to join you or take you down. To make sure you keep the power, make sure you are implementing some of these power-salon practices into your services and business.

Keywords: Alcohol in the Salon   custom nail colors   Dashing Diva   educating clients   full-coverage nail coatings  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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