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From the Editors

Suzie Moskal Does IBS Las Vegas

by Susan Moskal | July 7, 2016

From the newly graduated, to the seasoned veterans, 22,000 beauty industry professionals gathered from all over the world to attend the International Beauty Show in Las Vegas. They say that what happens in Vegas, stays in Vegas — but when it comes to nails, I can't keep a secret, so I'm just going to tell everyone.

 

Imagine a giant shopping mall that's tailored to your own passion! That's what you get at IBS Vegas. I joined the excited crowd as it trickled in, eager to escape the desert heat. It was an enormous space, professional, with the atmosphere of a nightclub. Easily distracted by all things beauty, I keep my head down in search of the nail booths. Finding the nail booths proved more difficult than I thought, but as I come around the corner, I find myself standing near the stairs overlooking the Nail Mecca. I swear, it's like the crowds parted for me, the angels sang...

 

There it was — the nail section— Max Estrada, Young Nails, Starlight, Akzentz, Christrio, Morgan Taylor, Light Elegance, IndieGirl, and Crystal Nails, to name a few. I found some awesome polish I really wanted, but it's only the first booth, and I know if I keep going on like this I would never be able to make it financially or physically. I only have two arms and this is just the beginning. A beautiful professional from a nearby booth noticed my dilemma and helpfully handed me a big shopping bag. Let the show begin!

 

I'm impressed by the professionalism and attention to detail. The booths are breathtaking; some were huge and even furnished with super cushy plush carpets. The use of vibrant colors would rival any decorating show. Beautiful bodies, sporting form-fitting clothes, and some only half dressed--it all added to the excitement. The show organizers really thought of everything, including a bag check system for items you don't want to carry with you all day. The Las Vegas Convention Center was quite spacious and had everything I needed to take a break from the overwhelming day: good food, a relaxing atmosphere, etc. It was even equipped with a Starbucks. 

John Hauk drew a crowd to his class.

John Hauk drew a crowd to his class.

 

Reviewing the beautifully printed schedule of events, I remember there's an entire selection of classes. Class is in session! The classrooms were large and furnished with tables, chairs, and big screens. The educators, clearly passionate about their work, were happy to take the time to explain everything in detail. The instructors were also approachable and accommodating for questions, photos (if you're a fan), and great conversation about fine-tuning your craft. Everyone was supportive and respectful to the other educators too, often recommending other classes to attend.

 

I was lucky enough to meet:

  • John Hauk— I was a judge in one of his competitions years ago, and I have always admired his work and wanted to meet him one day.
  • Max Estrada— @kingofnail on Instagram — who began his company Exclusive Nail Couture only 4 years ago. I admire that. He's so young!
  • Tony Ly— I have seen his beautiful nail creations on Facebook and Instagram and was excited to meet him in person.

 

All of these wonderful techs were teaching classes I was looking forward to attending. I couldn't wait to observe.

 

I was hunting for this summer's buzz product, because everyone was talking about it on social media — the "Chrome Nail." Just before I left for Las Vegas, I saw a post by Kandee Johnson. She had her nails done using this new product that appeared to turn dust into metal, as quick as applying eyeshadow. I had never seen anything like it. It sent me on a mission to get some for myself. Even though it can be overwhelming when you walk into the IBS, the chanting in my head said, "metal dust, metal dust." As I came around one corner of that nail booth floor, I spotted a booth that had oodles of nail charms and a package of dust. So I asked them for a demo (making sure I am not just buying super sparkly eyeshadow). Sure enough, I found the elusive chrome-mirror nails from Nature Nail Decoration INC that I've been looking for! Let the videos begin.

 

Max Estrada introduced me to the super-white acrylic powders from his very own line. He applied an awesome Russian-style French Stiletto, which I must admit, I bit off the tip (note to self: eat spring rolls less aggressively). While there, I bought some of his gels, polishes, powders, brushes, and more. I can't wait to play with his adorably pink-packaged nail treats.

Remember those mood rings from high school? Tiffany from Elegant Glass applied a mood-changing acrylic. It's really cool, and they had a great selection of colors for any attitude. I can't wait to use these products in my future nail videos. I met lots of my YouTube friends, and it's just so great to meet the wonderful faces behind their comments.

 

Favorite thing: feeling grateful I can attend and share what I learn - experiencing what's new, meeting people, and learning new tips.

 

Least favorite thing: it ended — I really could have used one more day.

 

I was really looking forward to this trip. Overall, I feel I maximized my experience as much I could. I had so much fun, my feet will need to rest up for next year. I'm getting ready for 2017! Until then, join me at my YouTube channel, Nail Career Education. I'll keep you informed with all the latest in the world of NAILS.

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