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Business

A Surprise Celebration for VIP Clients

by NAILS Staff | July 31, 2018

Every month, one lucky patron of Salon Bleu is celebrated as a VIP and given a personalized gift. “We surprise them at one of their salon appointments, then give them the gift and take a picture to celebrate them on social media as well,” says Tammy Coakley, owner of Salon Bleu’s two Illinois locations. “The gift could be anything from a bottle of wine to a gift card for their favorite restaurant. One guest we chose loves his dogs, and we knew they were going to be in his upcoming wedding. So we bought him little bow ties for the dogs to wear at the ceremony.”

VIP guests are chosen by team members, though Coakley may also check the computer for longtime clients deserving of a special treat. “At the end of the day, the team members lead this program,” Coakley says. “They know the guests and know what will make them smile.”

Mother's Day Promo: Pick A Flower

Business

Mother's Day Promo: Pick A Flower

by Staff

D'Amertri's Aveda based out of Colorado celebrates Mother's Day with a promotion that gives clients a chance to win prizes including discounts on services, including a year of free haircuts.

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On the Road: Kleur

Business

On the Road: Kleur

by Beth Livesay

As a longtime fan of nail art collective Kleur, I was excited to find that they opened a salon in Long Beach, Calif., to showcase their artwork and eclectic style.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

Business

Create a Digital Resume on Canvas Recruit

by Staff

Canvas Recruit​ — a recruitment, education, and networking platform developed by two industry veterans — gives beauty professionals and students the ability to create beautiful digital resumes (“canvases”), apply for job openings, and collaborate with like-minded professionals.

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