JOIFUL, the new on-demand beauty and wellness app, is expanding its territory in California. After a successful February launch in Los Angeles, JOIFUL anticipates summer growth and has plans to expand in Santa Barbara, Ventura, and Orange Counties. In preparation, hiring has begun to fill hundreds of roles for beauty professionals, including nail technicians.

“We’ve seen an amazing response in L.A. and anticipate the same results in Santa Barbara, Ventura, and Orange Counties, where market conditions are ripe for JOIFUL,” said Chad Law, VP Sales and Marketing.  “We have an aggressive growth plan based on demand, as women and men continue to adopt the on-demand model as part of their grooming and beauty routine.”

JOIFUL is a one-stop-shop for all things beauty and wellness, with more than twenty services offered to fulfill most grooming needs for men and women – from head to toe.  A spa-like experience is promised and delivered to the client’s door within an hour.

Consumers can download the app at and follow updates and inspiration on FaceBook, Instagram, and Twitter @JOIFULapp. Artists with a valid license can sign up at

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