Close

Business

On My Mind: Share the Love

by NLS Staff | January 20, 2017
I love this team! The NAILS Magzine staff from L to R (back row): Carla Benavidez-Harris, Cyndy Drummey, Michelle Mullen, Shannon Rahn, Katherine Fleming, Laura Nelson, (front row): me, Danielle Parisi, Anh Tran, Kimberly Pham, Yuiko Sugino, Tracy Rubert.

I love this team! The NAILS Magzine staff from L to R (back row): Carla Benavidez-Harris, Cyndy Drummey, Michelle Mullen, Shannon Rahn, Katherine Fleming, Laura Nelson, (front row): me, Danielle Parisi, Anh Tran, Kimberly Pham, Yuiko Sugino, Tracy Rubert.

This is the month more than any other when the word “love” gets thrown around, so I say embrace the sentiment and look for ways to spread the affection among your clients, coworkers, and peers.

Clients can be more than customers — they can be friends. Keep them coming back for more by treating them to the following:
 > A glass of bubbly
 > A lengthier hand massage
 > A piece of chocolate or another treat
>  An old-school Valentine’s Day card (like the ones from elementary school)
 > A rose (I got one from my esthetician on Valentine’s Day a few years ago and loved it)

Your coworkers help ensure your business runs smoothly. Reward them for showing up to the daily grind by:
> Writing them a handwritten thank-you note
> Bringing in coffee and bagels for breakfast
> Buying the team lunch

Sure, business can be competitive, but ultimately no one will succeed unless we build each other up. Show your admiration for your peers by:
> Crediting someone when their work inspires you
> Tagging a company on social media when you like their product and use it
> Encouraging others by commenting on their work

It’s up to you to make others fall in love with your business enough to support it. Creating memorable experiences coupled with a personal touch will win over both clients and colleagues year-round.

We at NAILS are always interested in showing you some love. To have your work shared or your voice heard, email me at beth.livesay@bobit.com or tag us using #nailsmagazine on social media.

Save

Mother's Day Promo: Pick A Flower

Business

Mother's Day Promo: Pick A Flower

by Staff

D'Amertri's Aveda based out of Colorado celebrates Mother's Day with a promotion that gives clients a chance to win prizes including discounts on services, including a year of free haircuts.

Find out why over 400,000 subscribers love our newsletters

On the Road: Kleur

Business

On the Road: Kleur

by Beth Livesay

As a longtime fan of nail art collective Kleur, I was excited to find that they opened a salon in Long Beach, Calif., to showcase their artwork and eclectic style.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

Business

Create a Digital Resume on Canvas Recruit

by Staff

Canvas Recruit​ — a recruitment, education, and networking platform developed by two industry veterans — gives beauty professionals and students the ability to create beautiful digital resumes (“canvases”), apply for job openings, and collaborate with like-minded professionals.

Load More