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3 Key Marketing Tips for Nail Professionals

by NLS Staff | June 7, 2019 | Bookmark +

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Nail Business Basics: An Expert's Quick Take on What You Need to Know Now

The voice of experience is always valuable. We asked Chloe Nelson, lead manicurist and coordinator for the Woodhouse Spas, to share some short answer to some very basic nail business questions. They include must-know skills, to pricing strategies, and even what's trending.

Our Beauty & Barbering Business Pulse Check Survey is LIVE!

by Staff

Provide Your Insights for a Chance to Win $100

Everyone has an investment time horizon--what's yours?

Do You Know Your Investment Time Horizon?

by Staff

Investing in yourself and your future is made easier when you understand the language. Each week, Anna Manukyan helps us feel more confident in talking money matters, and breaks down key terms, making them easy to understand and act on.

Money grows when you make smart decisions.

Investing 101: It's All About Diversification

by Staff

Every week, Anna Manukyan is sharing the wealth--of her own knowledge. As a licensed professional, industry expert and financial counselor and coach, she speaks our language, making understanding financial terms easy and accessible. This week, she talks about the importance of diversification.

Becoming a Boss: Amanda Skvorzov Shares Her Journey from Nail Tech to Salon Owner

by Nicole Johnson

We got the lowdown from My Salon Suite franchisee Amanda Skvorzov on how she successfully transitioned from nail tech to salon owner. Here is her best advice on going independent as a beauty professional.

5 Things NOT to Do Regarding Your Finances

by Staff

And if you want to avoid making these mistakes, check out the latest in our Finance Friday series of videos. These digestible bits of financial wisdom will help you feel more in control of your money.

Salon Finance

by Staff

A crash course on the important things to consider, and common mistakes to avoid, when it comes to money flowing in and out of your business

Profit With Pedicures by Finding the Feet

by Naja Dev

There is a tremendous amount of money to be made in feet. Here are some ideas for getting your creative marketing juices flowing and some suggestions for how-to find the feet.

Join the Clean Chair Cult: The Salon Chair Guys Partner with Sustain Beauty Co

by Staff

While cleanliness is important, abrasive cleaners and harsh chemicals can damage and crack leather and vinyl. A trio of all natural, gentle cleaners can expand the lifespan of your furniture.

Understanding SEO and How to Leverage It

by Laurel Nelson

Boosting your SEO so your salon lands on Page One of Google's search results can make a world of difference to the number of new clients you lure in. Imaginal Marketing's Lauren Bakos walks you through the basics.

Sponsored by Amex
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Making Payment Processing and Tipping Convenient for Today’s Client

by Staff

Delivering excellent customer service in the salon begins the time your client walks in and ends when they leave your salon. Rudy Moser, owner of a.salon in Chicago, discusses how he uses integrated software, takes American Express cards, and handles credit card tips to provide world-class customer care to his clientele.

Shocking but true, nail techs spill the client tea.

Here's the Most Shocking Thing a Client Ever Said to Me

by Staff

Giving new meaning to "oversharing," we hear from nail technicians who have had some jaw-dropping moments in the nail salon, courtesy of their clients.

Understanding financial terms can help you make your money work for you.

Understanding Your APR Can Help You Start Recession-Proofing

by Staff

In our latest Finance Friday video installment, we come to understand the importance of knowing your APR or Annual Percentage Rate on borrowed money and credit cards.

Protect your assets--money, property--by making smart money moves.

Estate Planning: Protect Your Assets

by Staff

And, yes, you do have assets. In this latest Finance Friday video, Anna Manukyan, Ulta Beauty senior director, education and creative, and a financial educator, talks about some key terms --and actions--you can take to make sure you keep making smart money moves.

The Road to Independence

by Staff

Learn from those who just recently went independent, as well as those who have been doing it for years, what it’s REALLY like to take the leap to becoming an independent salon professional.