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An App to Make Social Media a Little Easier

by Holly Schippers | July 9, 2019

How is summer treating you in the salon? Hopefully business is brisk!

Being busy means you probably don’t have as much time as you would like to worry about what you are going to post on social media. I’ve run across an app that you might find helpful for posting. It’s free if you are only using a couple platforms such as Facebook and Instagram, so you could sit down on Sunday and set up your posts for the whole week!

Let me show it to you. The app is called Buffer and here is a screenshot of it in the appstore:

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You can set up a couple social media accounts in it at no charge. Then click the plus-sign at the bottom of the screen.

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This allows you to create your posts and schedule them for the day and time you want them to post.

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Hopefully this makes your social media life a little easier. Happy posting!

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Reopening? Know Your Numbers

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Reopening? Know Your Numbers

by Michele Baker

For those of you that like a little data with your info, here is some really interesting information from salon owner Michele Baker in Georgia. Being one of the first states to open left the salon owners to scramble to learn a lot of things on their own and many have been generous in sharing things they have figured out to help make operating in the COVID-19 world more systematic and understandable.

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Show Clients Proof of Sanitation

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Show Clients Proof of Sanitation

by Holly Schippers

Hopefully one thing this pandemic will do for our industry is make clients more aware of the differences between salons, and a piece of paper that says we happen to be licensed will no longer be sufficient proof of equal or clean service. How about showing clients that you opted to take a class on sanitation and disinfection while you were closed?

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