Retail Boutique: Makeup

Nothing goes hand-in-hand with polish quite like makeup. Stock up or add to your existing retail makeup offerings with these products. From subtle cover-ups to bold shadows, these cosmetics will definitely complement your customers’ color palettes and polish choices.

Bodyography’s Canvas Eye Mousse is paraben-free and has a light, “whipped” texture. Available in two shades, the vitamin-fortified eye base allows for a crease-proof eye shadow look. Also from Bodyography are Lip Slides, a fusion of a lipstick, lip gloss, and lip stain. A blend of natural butters and vitamin A creates a creamy feel and shiny look, while providing all-day moisture.


NovaLash’s 24-hour eye shadows have a semi-permanent cream formula designed to eliminate the need for any retouching throughout the day. The shadows can be worn for an extended period of time without smudging, creasing, fading, or wearing off. Once applied and set, the cream feels dry to the touch but continues to go on moisturizing the delicate skin around the eyes.


Customers can prime and conceal with two of NYX’s makeup products. Inspired by honey’s golden glow, the Honey Dew Me Up primer neutralizes the appearance of discoloration and redness with gold flakes that will make skin radiant all day. Plus, the art of highlighting and contouring is made easy with the three-in-one creamy Wonder Stick. Wonder Stick has a creamy finish that conceals, highlights, and contours with ease.


LaVaque Professional’s thumb palette and spatulas are perfect makeup tools for mixing up custom colors. The thumb palette allows for hands-free makeup application, while the stainless steel spatulas eliminate the need to dip fingers into cosmetics, keeping products bacteria-free.


Palladio’s cheek highlighting herbal matte blush offers a matte yet satin finish and works to reduce the appearance of pores, fine lines, and wrinkles that other shimmery blushes may highlight. Formulated with palm oil derivatives, this nourishing ingredient acts as an emollient, offering skin-smoothing properties while kaolin clay and zinc oxide help deliver flawless, velvety coverage.


Milani Eye Tech Extreme liner was inspired by 1940s Italian actresses as well as Sophia Loren, who is known for her iconic cat eye. Whether it’s a soft, understated daytime appearance or exotically striking evening look, this liner makes it easy to adopt a signature look.

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