On The Road: Essie Nail Lounge

This Essie flagship salon carries the brand’s entire product line, luring clients away from the Strip and offering a more complete salon experience in Town Square Las Vegas.

<p>LOOK Style Society is located in an outdoor mall known as Town Square Las Vegas.</p>

<p>A wall featuring some of Essie&rsquo;s 300 polish colors is the perfect backdrop to the eight manicuring stations.</p>

> A five-minute cab ride from the Strip is all it takes to get to LOOK Style Society, an all-inclusive salon destination at an outdoor shopping center. In addition to the Essie Nail Lounge, LOOK is also home to Sam Villa’s HairShow Blowout Bar; The MedSpa by Dr. Orna Fisher, M.D.; Sunless Tanning by Chocolate Sun; Skin Spa; and Makeup Lounge.

<p>&nbsp;That&rsquo;s me on the left with nail tech Tiffany House.</p>

<p>A separate room for pedicures is adjacent to the main nail lounge.</p>

> The new Essie Nail Lounge gives hotel salons a run for their money by offering more affordable services and staffing techs who can do nail art. Currently, eight nail techs work at the lounge as independent contractors. There are 37 beauty professionals working at LOOK in total.

<p>The LOOK Caf&eacute; is on the bottom floor below the meeting room and serves clients and their guests in any part of the salon.</p>

<p>Inside the LOOk cafe. Clients receive complimentary beverages.</p>

> The LOOK Café is a unique addition to the salon services. Here, clients can order snacks or an array of coffeehouse beverages. Those getting a service receive complimentary beverages while being pampered, while others can hang out in the cozy café setting.

<p>The ceiling of the blow dry bar is lined with umbrellas.</p>

<p>LOOK is two stories and offers clients an extensive choice of beauty services.</p>

<p>Essie training is held upstairs when not rented out for meetings.</p>

<p>An upstairs meeting room can be rented out to clients.</p>

> The top floor of LOOK is a renter’s lounge, where individual hairstylists can rent a space. A large meeting room is also available for rent, where services can be done during meetings. The salon also holds training sessions in the meeting room when it’s not being rented out.

<p>While waiting, clients can shop for any beauty or accessory needs or try on makeup.&nbsp;</p>

<p>Any Essie product is available for purchase in addition to LOOK merchandise.</p>

> Retail makes up almost the entire entryway. Anything from Swarovski-studded sandals to any of the products used in any of the services (hair care, Essie polish, makeup, etc.), to jewelry can be purchased.

<p>Gel-polish lines a wall of the manicure area.</p>

<p>Racks of Essie polish line the walls to the pedicure room.</p>

Photography by Kimberly Pham

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