Salon owners love online booking because it cuts down on no shows, increases revenue, and eliminates phone tag. Clients love it because it makes the salon seem more professional and it accommodates their busy lifestyles. "And don’t worry, with MindBody you decide what appointments can be booked online. You can even use overlapping and double-booking features to maximize your efficiency," says Meg McCall, director of marketing for MindBody Salon Management Software. "With our suite of mobile applications, you can access your schedule from anywhere, and since MindBody backs up your client and financial records each day, you’ll never have to worry about losing your data."

Other features of the software include:

  • Send appointment confirmations automatically via e-mail or text.
  • Use the appointment finder feature to quickly see availability, post tasks for staff, and track stylist productivity.
  • Combine integrated credit card processing with an online store to sell nail products, gift certificates, or take advantage of rewards points for loyal customers.
  • Segment and market to clients by type; track visit and payment history.
  • Generate reports that show your client retention, sales by category, inventory, payroll, and staff performance.

MindBody offers a special rate for solo techs of $29 a month. For salons with 2-12 professionals, rates start at $65 month.

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