AII Acquires IBD

American International recently acquired Gardena, Calif.-based IBD. Says Mark Moesta, vice president of professional sales at Commerce, Calif.-based American International, "This acquisition is exciting for us. ibd has been an industry leader for over 30 years and has built a solid reputation with consumers.

"Our goal is to further our presence in this competitive industry, and we are confident that ibd's strong reputation and solid product line will advance us in die right direction," he continues.

According to Jill Sherman, direc­tor of advertising and public relations for American International, ibd's Gardena office and staff will remain the same, "ibd is a successful company and has a great infrastructure," she says. "The education will continue. The shipments will continue. It will be business as usual."

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