Why does salon owner Christy Martin send her two employees to sample services at other salons once a month? In part it’s to give them a treat, says Martin, the owner of Artistry Nail & Skincare Studio in Leola, Pa. Her other motivation is less altruistic. She wants them to experience what it feels like to be a client. “It’s all about customer service,” she says.
Martin tries to squeeze in a salon visit for herself once a month as well. She makes a point of exploring local upscale salons, sometimes checking out specialty services she’s heard about first hand. “Sometimes a little detail jumps out at you, but mostly I like to see how clean the salon appears and how friendly the service is,” she says.
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