Cleansers are used in the nail industry to remove oils and moisture from the nail plate prior to product application. The cleanser temporarily dehydrates the nail plate so it is better able to adhere to the product about to be applied, thus helping prevent service breakdown.
Natural nail services are seeing a sizeable upswing in popularity in salons right now, and clever techs can capitalize on this new wave of “back-to-basics” clients with great manicuring fundamentals and some little extra touches.
With the sudden rise of brush-on gel-polish bringing many new customers into salons, it seems nail techs are seeing fewer tried-and-true acrylic customers. With new products on the market, traditional acrylic users now have more options to choose from, but there is still a seat at the manicure table for them.
With a growing number of men opting to pay bills and forge careers from behind a nail table, NAILS takes a look at some male techs to find out what they think of their chosen profession and how they’re making it in a female-dominated industry.
What’s the quickest way to a client’s heart? Is it through endearing nail tech personalities, attention to smile lines, or wham-bam Valentine’s Day salon specials?
In keeping with this holiday season, skilled nail tech and team Odyssey competitor Tammi Merritt shows how she uses pieces of broken Christmas ornaments to make shimmering and sparkling nail enhancements.
Blocks up from the sand on a quiet stretch of Pacific Coast Highway in Redondo Beach, Calif., first-time salon owner Nancy Som opened Dipped Nails seven months ago with a desire to achieve, a strong work ethic, and an ace up her sleeve.
Coming directly to a viewing screen near you, these top video-making nail techs are online and bringing education to the masses with their fun and unique brands of instructional nail clips.
media brand