Business - Topic : keeping your business competitive

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Get Your Monday Morning Wake-Up Call

June 1, 2008  | Article

Expert business advice given on a weekly basis and delivered right to your inbox.

Keywords: business tools   coaching   keeping your business competitive  

Group Mailings Make Sense

June 1, 2008  | Article

Gathering  with like-minded or neighboring businesses to mail your fliers together is just one of the ideas from "101 Media & Marketing Tips For Salon Owners, Stylists and Managers."

Keywords: advertising/promotions   business building   keeping your business competitive   marketing/promotions  

Let’s Do Lunch

June 1, 2008  | Article

The lunch hour presents a unique time slot for you to draw in new customers who can try your salon “with no strings attached.” It’s also a time for regulars to pop in for a quick treat between their regularly scheduled appointments. Here are some great service ideas that’ll tempt clients.

Keywords: adding new services   alternative services   keeping your business competitive   marketing/promotions   walk-in clients  

Is Your Business Drying Up?

June 1, 2008  | Article

With the country facing an economic slowdown of mass proportions, many in the industry are having to adjust the way they do business. But how much of our financial concerns can be blamed on the economy — and how much is simply the result of a change in the industry?

Keywords: Business   economy   keeping your business competitive   marketing/promotions   recession  

Strategies for Weathering the Economic Storm

May 1, 2008  | Article

Neil Ducoff, CEO of Strategies, gives a little economic advice.

Keywords: business building   business tools   economy   keeping your business competitive   service pricing  

Take a tip from…NSI’s Risé Carter

March 1, 2008  | Article

NSI's Risé Carter offers some tips on saving money in the salon.

Keywords: keeping your business competitive   money   NSI   salon finances  

Service Providers Turn the Tables

February 1, 2008  | Article

Owner exercises good business sense by treating her employees to sample services at other salons.

Keywords: customer service   keeping your business competitive  

Spa Consultants on Call World-Wide

February 1, 2008  | Article

Three business-savvy spa consultants offer support to Star and Cuccio Naturalé customers.

Keywords: business building   consultants   Cuccio Naturale   keeping your business competitive   marketing/promotions  

Salon Swap

January 1, 2008  | Article

Two brave techs traded spaces — and clients and product lines — for one day. Here’s their account of what happened…

Keywords: business building   clients   customer service   keeping your business competitive   salon decor/design  

Tech’s Book Shares Client-Building Secrets

November 1, 2007  | Article

Educator and nail tech, Dawn Bassett, shares her tips on successful marketing, promotions and networking.

Keywords: books   Business   business building   keeping your business competitive  

Be the “Best of” Your Town

November 1, 2007  | Article

Part substance, part strategy, staking out your spot on local “best of” lists requires a game plan. NAILS attempts to demystify the process of claiming your spot on the list.

Keywords: Business   keeping your business competitive   marketing/promotions   public relations   web marketing  

Is it Wise to Share Ideas with Other Salons?

October 1, 2007  | Article

We asked a salon owner, an employee, and a both renter this very question, and receive three different responses.

Keywords: crowdsourcing   keeping your business competitive   networking  

Twenty-Five Bright Ideas

October 1, 2007  | Article

Always trying to think of new ways to help differentiate your salon from the pack? Here’s a compilation of truly unique ideas from other salons to inspire and excite you.

Keywords: customer service   keeping your business competitive  

10 Ideas For Handling Rapid Expansion

October 1, 2007  | Article

This is what you’ve been waiting for. You have a full book and clients waiting. So, what’s the problem? The problem is you need more space for nail tables, a way to manage a heavier workload, and capital to fund the expansion. Fortunately, solutions are near at hand.

Keywords: Business   business building   consultants   keeping your business competitive   staff management  

Are Discount Salons a Threat?

August 1, 2007  | Article

When NAILS polled its readers about their top salon challenges, competition from discount salons ranked second on the list, just behind attracting and retaining new clients. But for every tech feeling the sting of low-priced competitors popping up on nearly every street corner, there are many who have made peace with the problem; some have even used the competition to spur them to adopt higher levels of customer service and more stringent sanitation standards.

Keywords: customer service   discount salons   keeping your business competitive   service pricing  

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