Business - Topic : marketing/promotions

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5 Things to Consider Before Starting Your Own Indie Nail Polish Line

September 17, 2018  | Article

Keeping these important points in mind will take you a long way toward creating an indie polish brand that succeeds.

Keywords: branding   Business   marketing/promotions   nail polish   niche marketing  

Boost Your Salon’s Search Results

September 12, 2018  | Article

One way to increase your salon’s visibility and help new clients find you is to pay attention to online directories and review websites.

Keywords: Business   marketing/promotions   web marketing  

Anatomy of a Photo Shoot

September 5, 2018  | Article

Learn about the life of a session manicurist and get a glimpse of what goes on behind the scenes at a photo shoot.

Keywords: Ashley Gregory   Business   business management   doing nails for photo shoots   marketing/promotions  

Beautician List Helps Consumers Find Licensed Beauty Pros

September 4, 2018  | Article

Beautician List provides a first-of-its-kind online directory and safe community for beauty professionals that unites them with potential clients who are seeking licensed beauty professionals.

Keywords: licensing   marketing/promotions   web marketing  

Hookah and Energy Drinks Give Baltimore Salon an Edge

August 1, 2018  | Article

Gia Winfield’s Baltimore salon, The Purple Peach Nail Bar, cultivates an edgy vibe, offering clients complimentary wine, hookahs, and a Purple Peach energy drink.

Keywords: customer service   marketing/promotions   serving alcohol  

How to Get the Most Out of Facebook Groups

July 31, 2018  | Article

You may be familiar with Facebook and its marketing possibilities, but one thing you may not be doing is using its Groups feature to its full potential.

Keywords: marketing/promotions   social media  

10 Marketing Ideas You Should Be Trying

July 10, 2018  | Article

Figuring out which marketing tactics are best for your business sometimes requires some experimentation. Here are 10 suggestions to get you started.

Keywords: Facebook marketing   marketing/promotions   public relations   social media   web marketing  

Atlanta Tech Self-Publishes Nail Art Magazine

July 5, 2018  | Article

 Nail tech Marlette Robinson launched her own self-published nail magazine, Nail Design 101, six years ago.

Keywords: marketing/promotions   nail art   networking  

How to Be Crowned “Best Nail Salon” in Your City

May 21, 2018  | Article

For small local businesses, being selected as “best of” in a community newspaper or magazine can increase customer loyalty, attract new clients, and secure your spot as a staple of the community, and salons are no exception.

Keywords: marketing/promotions   public relations  

How to Host a Facebook Live Broadcast

May 18, 2018  | Article

Wondering how to get started with Facebook Live? This guide will take you from preparation to sign-off. 

Keywords: Facebook   Facebook marketing   marketing/promotions   Sarah Waite   social media  

Young Nails Biz Talk: The Reason Nail Techs Fail

May 16, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss how to avoid common mistakes so you stick around in the nail business.

Keywords: Business   business management   marketing/promotions   new nail techs   Young Nails  

Young Nails Biz Talk: Social Media Part 1: Why and How

February 27, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss why and how to use social media to market your salon.

Keywords: Business   marketing/promotions   social media   web marketing   Young Nails  

Be a Show Off: Add Nail Photos to Your Business Card

November 30, 2017  | Article

Sarah Petersen has featured photos of her nail work on her business cards for years.

Keywords: business cards   marketing/promotions   nail art  

Join Mobile Mario and Get $20 Off

October 30, 2017  | Article

A pop-up screen on the Palatine, Ill.-based chain’s website offers visitors a $20 discount as an incentive to join its Mobile Mario club. By signing up, they agree to receive up to four promotional texts per month.

Keywords: marketing/promotions   web marketing  

Orchard Nails: Loyal Clients, Loyal Techs

April 27, 2017  | Article

For most people, the 2007 subprime mortgage crisis was anything but a blessing. But for Orchard Nails owner Thomas Kent Irwin, there was an unexpected opportunity hidden in the chaos.

Keywords: marketing/promotions   salon profiles  

Encyclopedia

(Norfolk, Neb.) Nail Tek With 28 years in the industry, Ritze was instrumental in promotion the initiation of licensing for nail technicians and...
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Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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