Business - Topic : OPI Products

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OPI Brings Color Trends and Innovations to TrendVision

July 17, 2018  | Article

At the 2018 Wella North American TrendVision Awards, for OPI, the future is all about color. Their new tagline “Color is the answer” represents the brand’s focus.

Keywords: Coty Beauty   nail trends   OPI Products   Tom Bachik  

35 Nail Techs Who Changed the Industry

January 29, 2018  | Article

In honor of NAILS’ 35th anniversary, we’ve come up with a list of 35 nail techs who’ve had a positive and lasting effect on our industry. Which name means the most to you and your career?

Keywords: 35th anniversary   Alisha Rimando   Amy Becker   Athena Elliott   Danny Haile  

OPI Breaks Guinness World Record

October 23, 2017  | News

OPI broke a Guinness World Record for the longest manicure table. 

Keywords: OPI Products   Suzi Weiss-Fischmann   Tom Bachik  

22 Retail Products for the Holiday Rush

October 16, 2017  | Photo Gallery

During the winter holiday season, your clients will be looking for the perfect stocking stuffers for friends and family — and treats to pamper themselves, too. Offer these festive polish colors, calming scents, and charming gift packages to delight and de-stress clients overwhelmed by the shopping rush.

Keywords: Ardell   BCL Spa   Body Drench   China Glaze   Christrio  

OPI Names Tom Bachik Global Nail Ambassador

October 16, 2017  | News

Tom Bachik is the new global nail ambassador for OPI.

Keywords: celebrity nail techs   Coty Beauty   OPI Products   Suzi Weiss-Fischmann   Tom Bachik  

On My Mind: Good Things Come to Those Who Wait

October 13, 2017  | Article

Patience is supposedly a virtue, but these days, I feel like hardly anyone exhibits this trait. A swipe or a click is all that’s expected to connect us with what we want. I too crave the satisfaction of a quick turn-around, but my most recent manicure appointment showed me that some things are just worth waiting for.

Keywords: gel-polish   Instagram   nail art   OPI Products   salon fanatic tour  

Nail Techs Gather in Gatlinburg for Smokies Event

August 8, 2017  | News

Shopping was brisk at the 10th annual Nail Tech Event of the Smokies, which took place July 8-10 at the Gatlinburg, Tenn., Convention Center.

Keywords: Backscratchers   cnd   kbshimmer   Light Elegance   Nail Tech Event of the Smokies  

Discussing Women and the Economy with OPI's Co-Founder

January 27, 2017  | News

She went from doing everything at OPI (including cleaning the floors) to being deemed the “First Lady of Nails.”

Keywords: OPI Products   Suzi Weiss-Fischmann  

On My Mind: Passionate, Patient, Fun

December 22, 2016  | Article

I welcome the change 2017 brings to NAILS.

Keywords: Cover Tech Contest   NAILS Next Top Nail Artist   On My Mind   OPI Products   Suzi Weiss-Fischmann  

OPI's Co-Founder and Brand Ambassador Suzi Weiss-Fischmann Looks Ahead to 2017

November 4, 2016  | Article

In Barcelona, Spain, OPI's Suzi Weiss-Fischmann spoke on the brand's bright future.

Keywords: Coty Beauty   nail trends   OPI Products   Suzi Weiss-Fischmann  

OPI Launches Profit Calculator

September 13, 2016  | Article

OPI’s new online Profit Calculator is designed to illustrate how nail technicians and salon owners can maximize their business and grow their clientele by providing OPI services — and it’s free to anyone with an OPI Pro account.

Keywords: OPI Products   profitablity   service pricing  

My First Test Shoot

August 2, 2016  | Article

The world of nails can stretch beyond clients and a table. A test shoot is a unique opportunity to work with other professionals and build a portfolio. Nail tech Diane Diaz takes us inside her first test shoot to share what she learned. 

Keywords: Ashley Gregory   doing nails for photo shoots   fashion   OPI Products   photographing nails  

5 Questions with Hello Kitty's Official Nail Artist

January 27, 2016  | Video

Meet Masako. She is Sanrio's official nail artist and came all the way from Japan to LA for some serious nail talk!

Keywords: artist profiles   OPI Products  

In Memoriam: Bill Halfacre

January 25, 2016  | Article

Bill Halfacre ran OPI's sales and marketing department for the past 15 years. The 40-year industry veteran died January 10, 2016 at the age of 74.

Keywords: obituaries   OPI Products  

On the Road: Blooming Nails

December 21, 2015  | Article

Nestled in the hills of an idyllic California coastal town, this peaceful salon offers a zen-like ambiance for lucky local clients.   

Keywords: Cuccio Naturale   On The Road   OPI Products   salon profiles  

Encyclopedia

Tips is a broad term describing pre-molded plastic artificial fingernails that are adhered to the natural nail to create an extension; (2) the...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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