Business - Topic : retailing

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How to Select a Retail Line

April 1, 1995  | Article

Keywords: retailing  

Editor's note: Start Retailing and Give Yourself a Raise

April 1, 1995  | Article

Keywords: retailing  

Boosting Your Retail Sales Appeal

February 1, 1995  | Article

Here are top tips for maximizing your retail sales by focusing on the first 10 feet of your salon as its strongest selling area.

Keywords: product displays   retailing  

Understand Product Markup to Retail for Profit

January 1, 1995  | Article

Of the two main opportunities for a nail salon to generate revenue, the sale of retail products perhaps has the most potential for profit.

Keywords: profitability   retailing  

Heat Up Retail Sales Year-Round With Seasonal Sensations

October 1, 1994  | Article

You’ve got to explore what particular products traditionally sell best seasonally. You can then fine-tune your actual selling strategy to suit your geographic area, your clients, and their particular needs.

Keywords: retailing   seasonal products   seasonal promotions  

The Holiday Rush: How to Survive Until January

October 1, 1994  | Article

Turn the most stressful time of the year into the most lucrative one.

Keywords: holidays   retailing   stress   stress-free holidays  

10 Ways To Increase Your Income

October 1, 1994  | Article

Start by raising prices, then follow by reducing expenses, continuing your education, and managing your time. Then watch your income grow.

Keywords: budgeting   continuing education   nail tech assistants   profitability   raising prices  

Sales Talk That Sells

April 1, 1994  | Article

Did you know that you already have the skills and client trust you need to successfully sell services and retail products to your clients? You are a service professional-a “people person”—someone who knows how to talk to clients about their specific needs and to offer solutions.

Keywords: retailing  

New Clients Come Gift-Wrapped

March 1, 1994  | Article

Five salons with phenomenal gift certificate sales tell how to boost your salon’s gift certificate sales by creating enticing packages of services that clients will want to give, as well as receive, as gifts.

Keywords: gift certificates   holiday promotions   retailing  

Advice from Polish Manufacturers

February 1, 1994  | Article

Nail polish manufacturers have a lot of good ideas about what salons can do to increase their profits on polish retail. Here 10 of them share their thoughts on what you can do to retail polish successfully in the salon.

Keywords: nail polish   retailing  

Retailing Polish: A Slick Way to Profit

February 1, 1994  | Article

When it comes to making money in the salon, sometimes it's the little things that count. 

Keywords: nail polish   retailing  

Buying On Impulse

November 1, 1993  | Article

Prominently exhibiting in-vogue items in attractive displays will have your clients buying retail items on impulse.

Keywords: retailing  

Raising the Ceiling on Retail Profits

September 1, 1993  | Article

To make money selling retail, you’ve got to commit-commit to allotting space for displaying your ware, commit to providing incentives for technicians, and commit to patiently building your business.

Keywords: compensation systems   retailing  

How To Hire An Esthetician

July 1, 1993  | Article

Finding a qualified skin care specialist is not unlike finding a good nail technician. Look for technical skills, sales ability, personality, and professionalism.

Keywords: esthetics   hiring nail technicians   retailing   skin care  

Editor's note: Who Are Your Competitors?

April 1, 1993  | Article

Besides other salons, who else is a competitor to you? You have to know who (and what) your competitors are so that you can best meet and serve your customers’ needs.

Keywords: keeping your business competitive   retailing  

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