Topic : advertising/promotions

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Graphics Contest Entries Win for Simplicity and Clarity

May 1, 1994  | Article

Technicians from all over the world sent in their entries for the NAILS 1994 Annual Graphics Contest, and this year, they were better than ever.

Keywords: advertising/promotions   business cards   direct mail   gift certificates   marketing/promotions  

Are Nail Salons Beauty Salons?

November 1, 1993  | Article

While some yellow pages publishers allow nail salons to advertise under the beauty salon classification, others restrict them to the nails-only section.

Keywords: advertising/promotions   public relations   yellow pages advertising  

Let Your Customers Do the Giving

October 1, 1993  | Article

M.T. Fencl finds clever ways to market her salon during troubling economic times.

Keywords: advertising/promotions   gift certificates   personal profiles  

From Symphonies to Rodeos: Advertising in Event Programs Brings in the Business

September 1, 1993  | Article

Katherian Harris, owner of Sherwood Hair Design in Odessa, Texas, finds it lucrative to advertise her salon in event programs.

Keywords: advertising/promotions   hosting events   Nails File  

If It’s Tuesday, It Must Be Toes-Day

June 1, 1993  | Article

Top salons use promotional gimmicks, discounts and targeted advertising to get clients to try their pedicures.

Keywords: advertising/promotions   Business   coupons   direct mail   marketing/promotions  

Slow Times Busy Times Any Time’s the Right Time to Advertise

January 1, 1991  | Article

A steady advertising program keeps business growing year-round.

Keywords: advertising/promotions   consumer advertising   niche marketing  

Advertising... The Enigma: Or Is It?

April 1, 1984  | Article

Keywords: advertising/promotions  
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