Topic : client communication

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Controlling Odors in the Salon

July 1, 2010  | Article

The amount of odor is directly related to how quickly a liquid evaporates. That means preventing the rapid evaporation of liquids can lower the odor in the environment.

Keywords: air quality   client communication   manufacturers educators   NSI   odorless systems  

On My Mind: Rules to Live By

January 1, 2010  | Article

Since January is your issue, written by you and for you, we asked nail technicians to give us their “rules to live by” in the salon. Here are 10 that we couldn’t agree with more!

Keywords: client booking/scheduling   client communication   client relationships   customer service   On My Mind  

Ask The Manicurist (Sept. 2009)

September 1, 2009  | Article

The manicurist-aka Rebecca Seals has returned! Sit back for a chuckle while she reprimands clients who use and abuse their techs.

Keywords: client communication   customer service   humor   service pricing   standing appointments  

Five Ways to Market Your Green Salon

September 1, 2009  | Article

You offer services using natural products, and you and your staff make earth-friendly choices for your salon whenever you can. How do you let your clients know about your commitment to going green? Below are five ways to spread your message

Keywords: advertising/promotions   client communication   networking   OPI Products   public relations  

Flip-Flop Flubs

August 1, 2009  | Article

Foot-related injuries due to flip-flop wear are on the rise, according to the American Podiatric Medical Association. “There are many flip-flops on the market that offer little to nothing in terms of arch support, stability, and shock absorption,” says the APMA’s Dr. Ross Taubman. “Opting to wear a pair of cheaply constructed flip-flops puts the wearer at risk for injuries such as arch pain, tendinitis, and sprained ankles.”

Keywords: client communication   foot conditions  

Dear Shari: November 2008

November 1, 2008  | Article

Salon owner Shari Finger answers your questions on building a clientele, regaining the trust of a discount salon-goer, listening to clients’ personal issues, and clients who mistreat their nails.

Keywords: business building   client communication   client relationships   client retention   Dear Shari  

Site Offers Personalized E-Mail Marketing

October 1, 2008  | Article

Through its website, SignatureB Communications works with salon and spa owners to create customized, branded stationery that serves as the basis for a wide variety of marketing activities, including client newsletters.

Keywords: client communication   marketing/promotions  

On My Mind: Are You Focused?

July 1, 2008  | Article

Keywords: client communication   clients   On My Mind  

Ask The Manicurist

April 1, 2008  | Article

You first met The Manicurist — aka Rebecca Seals — in our April issue and judging by your response, you enjoyed her “pull no punches” attitude. Here’s her take on free repairs, last-minute changes, long-winded excuses, and other headaches of daily salon life.

Keywords: client communication   customer service   humor   service pricing  

Educate Yourself and Then Educate Your Clients

January 1, 2008  | Article

As an overachiever in the realm of education, I wonder how many techs feel the same way I do.

Keywords: As I See It   building your clientele   client communication   continuing education   manufacturers educators  

Changing the Industry, One Customer at a Time

December 1, 2007  | Article

If only customers knew what to look for, it would bring up the quality of nail care across the country. 

Keywords: client communication  

Selling Sanitation: Smart Marketing Gives You an Edge

September 1, 2007  | Article

You know what you do to meet safety and sanitation regulations, but how do you get that vital information across to your clients? NAILS can help. Check out these marketing tools designed to help educate your clients on how you protect them.

Keywords: client communication   marketing/promotions   safety and sanitation  

PBA: VIP Treatment, Better Communication Is What Women Expect from Salons

February 2, 2007  | News

The Professional Beauty Association (PBA) recently released an its first-ever Salon and Day Spa 2007 Consumer Trend Report.

Keywords: client communication   consumer concerns   Professional Beauty Association  

My Biggest Challenge Is…

November 1, 2006  | Article

A career in the nail industry has its fair share of rewards, but with it can come issues that challenge even the most die-hard professional. From finding it difficult to retail products to being allergic to chemicals in the salon, it seems almost every nail tech has some concerns regarding her occupation.

Keywords: allergic reactions   client communication   continuing education   cosmetology schools   customer service  

How to Earn an Extra $10,000 Without Working Overtime

October 1, 2006  | Article

Sell one more bottle of polish each day. If you sell one $10 bottle of polish you should make $5 net profit on it, adding up to an extra $1,800 a year.

Keywords: budgeting   client communication   nail salon service pricing   nail tech assistants   raising prices  

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