salon technology

The Salon Today 2023 Technology Guide

SALON TODAY's annual technology guide helps salons, spas and barbershops compare and contrast different tools, from salon management software to specialty apps, to make the smartest decisions for their business operations.

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Vagaro Success Story: Redefining Organization & Culture in the Salon Industry

Salon 77 West’s structure and culture has been transformed by working with a trusted technology partner. Learn what features have made the most difference to the salon's culture, business, and successful operation.

Understanding SEO and How to Leverage It

Boosting your SEO so your salon lands on Page One of Google's search results can make a world of difference to the number of new clients you lure in. Imaginal Marketing's Lauren Bakos walks you through the basics.

Booksy Unveils its 2022 Campaign "Get Discovered"

The salon software company play matchmaker--helping beauty and barbering pros find their forever clients with a powerful marketing campaign.

Managing Change in the Salon: Heath Smith of Ruiz Salons on Creating Systems That Work

Heath Smith, co-founder of Ruiz Salons in Austin, Texas, has experienced his fair share of salon change since going into business with Allen Ruiz in 1988. In the process, he's discovered a solid system for managing it.

Switch to Better Booking

If you're an independent salon owner and looking to improve your business, Booksy may be your solution. Booksy takes care of appointment bookings, client payments, reminders and even consent forms.

New iluk PRO App Designed 100% for Self-Employed Beauty Pros

The all-in-one app manages all the administrative tasks so independents can focus on their business or take time off.

Three Tech Trends to Enhance the Client Experience in 2020

When you hear “technology,” what comes to mind? Computers? Apps? Gadgets?

Bellasonic Launches Patented 4-in-1 Electric Nail File System

It's a better nail file. Here's why...

Operating Independently? Let Software Guide Your Business

The secret to keeping your clients happy and your business in order...

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