Left to right are Jonathan Ozeretny, Elaine Watson, and Richard Hurter.

Left to right are Jonathan Ozeretny, Elaine Watson, and Richard Hurter.

Jonathan Ozeretny has joined the team at Anaheim, Calif.-based Kupa Inc. in the role of chief operations officer. Formerly senior marketing manager of Entity Beauty, Reveal, and Salt of the Earth, Ozeretny will help Kupa expand its global presence as it benefits from his vast nail industry partnerships and expertise. He will be responsible for all divisional operations, focusing on strategy and development of all brand initiatives including new product creation, global sales, distribution, and marketing strategy.

 “Jonathan brings with him a wealth of knowledge in the creation and development of many industry brands, along with an enthusiasm and honest compassion for his fellow compatriots,” says Kupa president and CEO Richard Hurter.

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