Business

Reader to Reader: In what ways will you run your business differently next year?

December 27, 2010 | Bookmark +

Online appointments have really exploded and my clients love it, so next year I will get a better online system to allow my clients to move their appointments and see their history.

Answer

Online appointments have really exploded and my clients love it, so next year I will get a better online system to allow my clients to move their appointments and see their history.

VERNADINE KORNEGAY

No Chip Manicure Boutique, Chicago

I’m going to add esthetic services and keep better records. I’m also going to promote my nail and skin care business by doing pamper parties to introduce people to my services and to educate people on what to look for in finding a nail and skin professional.

MARTINE MAYO

Nails by Martine, Omaha, Neb.

I will stop allowing my clients to take advantage of me when it comes time to pay. No more “Can you run my credit card on Monday?” clients allowed!

LACIE PHINNEY

Rockstar Nails by Lacie, Bakersfield, Calif.

I take clients by appointment only. I would like to advertise more and have my clients prepay in order to hopefully decrease last minute reschedules and loss of expected profit.

LISA WASHINGTON

So Pedi SalonSpa, Chicago

I plan to keep better client records, so I can get in contact with clients I have not seen in a while. I also want to improve appointment confirmation and implement better money management, as I spend way too much on new products and have so much stuff that I can’t keep track of it all.

APRIL DAVIDSON

Salon Lucente, Fresno, Calif.

I would like to start a real referral program: one that is advertised to everyone who steps in our salon. The best advertisement is word of mouth.

It has helped me build a better client base then any other advertising. Also I want to start doing reminders via e-mail or text message to help cut back on no-shows. Usually when a client does not show up it’s because she forgot.

CRYSTAL WARNER

Clip-It’s Hair and Nail Salon, Grove City, Ohio

Nail art has become a trend here lately, so I would like to explore every new opportunity in the nail art industry, domestically and internationally. I would like to attend some nail art shows to learn and experience more. Plus I want to be more aware of international market trends.

GUNJAN BHATIA BHUGRA

Gunjan’s Nail Studio,

Lucknow, Uttar Pradesh, India

Read more about
Bookmark +

How can I cut costs and finally make a profit?

I’ve been doing nails for almost two years and have built a decent clientele. The only problem is, I did the math and over 50% of my income is going back into nail products. I’m using top-of-the-line brands and disposable files. How can I cut costs and finally make a profit? I know our prices are too low as well, but we are trying to stay competitive. Any advice?

Bookmark +

As a mobile tech, how do I ensure I get paid?

I have a question about working as a mobile tech. When clients book group events or nail parties, how do you go about getting deposits and payments? Have you ever traveled to a client’s house and they were unable to pay? What did you do?

We respect your data and privacy.
By clicking the submit button below, you are agreeing with Bobit’s Privacy Policy and this outlined level of consent.

Bookmark +

What should I do differently with male clients?

I’m starting to get more and more male clients. I am wondering how long a manicure for a man should last and how to price it? Also do you have any recommendations on what else I can do to give them an extra masculine sense of comfort?

Bookmark +

Should I Use Punch Cards?

I recently started working at a high-end salon and I’m looking for marketing ideas. Should I do punch cards? I can’t do “refer-a-friend” because I don’t have consistent clients yet. We are already doing social media.

Bookmark +

Should I start requiring a nonrefundable deposit for special-time appointments?

I want to start requiring a nonrefundable deposit for special-time appointments. My posted hours are 9 a.m. to 8:30 p.m. by appointment only. I am ridiculously flexible with my schedule, and let people book earlier and later if they can’t get in during normal hours. Recently, I had a 7:30 a.m. no-show! She was supposed to get services totaling over $100, and I forfeited holiday plans to accommodate her. She comes every two weeks, so I can’t lose her, but this is the second time she’s no-showed. What should I do? And how would I go about informing current clients of the new policy on off-hour deposits?

Load More
a Bobit media brand

Create your free Bobit Connect account to bookmark content.

The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!

Create Account