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Plan Now for a Nail Cruise Next Fall

The New Year is approaching fast and it is time to take a look at what is to come! What education are you thinking of for next year? Are you thinking of traveling to a show,

Pre-Plan Now for Return Clients in 2013

With the influx of extra clients you may have right now for the holidays, what are you doing to bring them back next year? Have you gathered addresses for follow-up cards or birthdays as a reason

Before and After Pictures Are Good Marketing Tools

Remember the blog where we talked about taking pictures of returning clients to show the wear of your services and how they held up and the nails still looked good? Another version of that is before-and-after

Loving Millie's Marketing Tips

In doing a quick appearance on Nail Talk Radio on August 6, I was inspired as usual by Millie’s Marketing Tips and felt the need to share some info from her with you. She is truly

Back to School and Holiday Planning Already? Yep!

With the beginning of the school year here for some and looming on the horizon for others, are you starting to plan out your fall/winter game plan? Will you be offering any nail art specials or

Use Football Season to Add Body Art to Your Menu

Congrats to Audra Scott on winning the Amerikan Body Art glitter tattoo set! I loved the great ideas you all had for incorporating this as an add-on. Hopefully some of you will look into the idea

Teamwork Is Inspiring

How many of you have a salon Facebook page? How about a website? How much time does it take you to maintain it if you do not outsource the work? Now imagine you have nearly 100,000

It's Beauty Show Season!

How is your marketing plan for the year looking? I’m on April/May and trying to decide if I want to go the Mother’s day route, do a social media special, or somehow combine the two. What

Get Clients to Bring in Polish Bottles for $1 Off

How did the marketing thoughts go over the weekend? I think I have my polish promotion put together and plan to implement it this week through February instead of a Valentine’s Day special. Nothing wrong with

What Are Your Marketing Plans?

Have you started mapping out your year for marketing yet? I’m working on mine and trying to decide if I want to do things seasonally, quarterly, or bi-monthly. I’m leaning toward bi-monthly and creating my own

Keep Track of Your Clients!

Do you keep client records? Do you keep them on everyone? With a new year beginning, what a great time to implement some great habits. I went into a salon recently to purchase a gift certificate

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