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Found: 14 results
Sidewalk Selling

Sidewalk Selling

The Painted Lady keeps a chalkboard sign out in front to capture the attention of passersby and changes the messages weekly.

How to Grow a Beauty Business

How to Grow a Beauty Business

NAILS asked Rosie Herman, the founder of One Minute Manicure, to give us a glimpse into the nitty-gritty details of growing a beauty business from scratch.

A Perk for Military Members

A Perk for Military Members

Va-Va Varnish salon in San Diego, Calif., offers active military members and their spouses a 15% discount on all services, add-ons, and retail.

Conversation Starters

Conversation Starters

“I had the purses made as a way to advertise and start conversations,” says Geneva Holcomb of Imagio Salon and Spa in League City, Texas, who created two custom Miche Bags that boldly proclaim her love of the nail industry.

Free Nail Art Really Brings Them In

Free Nail Art Really Brings Them In

“I don’t charge for nail art,” says Sharon Frenz, owner of The Nail Boutique in Tomah, Wis. “Of all the services we can offer, it’s the least expensive for us. Nail art paint and polish is inexpensive and application only involves a little bit of our time.”

Get Your Clients to Wear More Nail Art

Get Your Clients to Wear More Nail Art

As many techs struggle to get clients to take the plunge and dare to wear art on their nails, Tara Deck, owner of Tara Lea Esthetics in Chetwynd, British Columbia, Canada, can boast that 85% of her clientele wear nail art all the time. She credits her success with creating unique designs for each individual.

Help Your Clients Help Themselves

Help Your Clients Help Themselves

Choose one day a week or one day a month for a do-it-yourself workshop — facials, manicures, pedicures, makeup application, cut your own bangs — you get the idea

Take My Polish Bottles, Please

Take My Polish Bottles, Please

At Recess in Los Angeles, owner Nidhi Lal pays more than just lip service to the salon’s eco-conscious reputation. She’s made an offer to clients who might otherwise dispose of their half-empty polish bottles improperly: Bring them into the salon and for every 10 bottles, they will receive a free manicure. For every 15 bottles, they earn a free pedicure.

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