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How to Know If IGTV Is Right for You

Check out our FAQ below for answers to some of your top questions about using IGTV. Does it sound like a fit for your social media strategy?

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Offer Convenience With a “Bridal to Go” Program

Zano Salons co-owner Nick Provenzano didn’t feel the salon was capturing as much bridal business as it should. After months of research, Zano launched Bridal to Go.

Claim Your Specialty: Become a Foot Fixer

We polled women ages 18-59 to find out what foot conditions gave them the most aggravation. Read their answers to learn how you can position yourself as a solution to these common foot frustrations.

Salon Pricing Structure

Habib Salo and Tracey Reierson of Young Nails discuss how to create a pricing structure for your services. 

How to Make More Money Without Spending More Time

Learn techniques to raise the ceiling on how much you can earn per appointment. Introducing upsells, passive services, and treatment series can boost your profitability. 

Free Online Workshop: How to Grow Your Nail Salon Clientele on Facebook

If you’ve been struggling to turn “likes and comments” on your Facebook page into actual appointments and revenue, you will want to catch this free workshop from Sunnystorm Marketing.

Getting Exposure for Your Nail Business

Habib Salo discusses a DM he received from a customer about not being able to build a clientele, and the things you should actually do to turn things around.

Should You Run Paid Ads on Social Media?

A salon marketing expert outlines four vital questions to consider before jumping into social media advertising, along with tips on where to put your marketing dollars for the best results.

Target Your Site Visitors With Facebook Ads

When you show Facebook ads to your website visitors, they’re much more likely to claim your offer or book an appointment than anyone else on Facebook.

Salon Business Card Creation Goes Interactive

Woodbury, N.Y.’s ID Salon invites its staff and clients to take photos of things in and around the salon that they find inspiring and the salon chooses their favorites to make into cards.