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salon technology

Understanding SEO and How to Leverage It

Boosting your SEO so your salon lands on Page One of Google's search results can make a world of difference to the number of new clients you lure in. Imaginal Marketing's Lauren Bakos walks you through the basics.

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Booksy Unveils its 2022 Campaign "Get Discovered"

The salon software company play matchmaker--helping beauty and barbering pros find their forever clients with a powerful marketing campaign.

Managing Change in the Salon: Heath Smith of Ruiz Salons on Creating Systems That Work

Heath Smith, co-founder of Ruiz Salons in Austin, Texas, has experienced his fair share of salon change since going into business with Allen Ruiz in 1988. In the process, he's discovered a solid system for managing it.

Switch to Better Booking

If you're an independent salon owner and looking to improve your business, Booksy may be your solution. Booksy takes care of appointment bookings, client payments, reminders and even consent forms.

New iluk PRO App Designed 100% for Self-Employed Beauty Pros

The all-in-one app manages all the administrative tasks so independents can focus on their business or take time off.

Three Tech Trends to Enhance the Client Experience in 2020

When you hear “technology,” what comes to mind? Computers? Apps? Gadgets?

Bellasonic Launches Patented 4-in-1 Electric Nail File System

It's a better nail file. Here's why...

Operating Independently? Let Software Guide Your Business

The secret to keeping your clients happy and your business in order...

How Much Does a Salon Point-of-Sale System Cost?

Salon POS solutions range in price from free to $200/month and up. Typically prices are based on the number of users, and there may be additional costs for installation, hardware, and payment processing.

Grow Your Business with Automated Marketing

Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.

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