
Using Influencer Marketing to Bring in New Clients and Build Your Brand
If you can build a small yet dedicated following on social media, you could become a “micro influencer,” gaining exposure, growing your clientele, and building your brand.

If you can build a small yet dedicated following on social media, you could become a “micro influencer,” gaining exposure, growing your clientele, and building your brand.

Xtens Ombre Extensions allow for easy application of pre-roughened tips.

Swarovski's Spring Summer 2021 theme is Time to Shine. Nail art inspired by two of the moods from this theme are Extravagant Brilliance and Edgy Illumination.

Nails for The Blonds included pearl cream, snakeskin texture, rosary chains, and ethereal art.

Mei Kawajiri created six unique manicures for rag & bone’s Fall/Winter 2020 show.

Holly Falcone partnered with ORLY to create fun, vibrant shades to match each character in Alexandra's show.

Inspired by a stroll through the park, KISS showed off two of the styles launching in the Rebecca Minkoff x imPRESS collection coming in spring.

See what the stars were wearing on their nails at last night’s Oscars ceremony.

Essie adds polish to sever al of the hottest runway looks at NYFW.

Gina Edwards created nails inspired by 1970s glam rock for the Alice + Olivia show.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Helen Christopoulos's entry.

How do you set up your salon to accept mobile payments? Consider using an mPOS — a point-of-sale program on a portable device that functions the same way as a register would.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Giselle Caballero's entry.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Kadee Brown's entry.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Stella Sampson's entry.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Becca Compton's entry.

For the first NTNA S.7 challenge, contestants were asked to create Romantic nail art using CND's English Garden collection. This is Ilona Vas's entry.