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Business|Articles|Sep 21, 2012

Nail Tech Event of the Smokies Continues to Grow

Now in its fifth year, the Nail Tech Event of the Smokies has dropped the word “networking” from its title and turned into a full-fledged tradeshow. Taking place this year at the Gatlinburg Convention Center on Sunday, June 24, the event hosted 27 nail companies, more than 50 educators, several company owners, and 200 nail tech attendees.

by Staff
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Business|Articles|Sep 18, 2012

Smart Marketing Matters

With so many social media outlets at your fingertips, it’s easy to market yourself these days. But you still need a plan — and it needs to be a good one. Industry coach and consultant Bryan Durocher of Durocher Enterprises offers the following bits of wisdom to make sure you’re not just spinning your wheels.

by Staff
Business|Articles|Sep 18, 2012

An Alternative to Commission

“Commission encourages an ‘I/me’ culture. Team-based pay encourages a ‘we/us/the team/the customer/the company’ culture,” says Neil Ducoff, founder and CEO of Strategies.

by Staff
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