I attended the federal-level Welcome to Our World event in 2011, and I was happy to learn that my state of California has a similar event on the state level to talk to our representatives about the beauty industry. Welcome to Our World allows Congressional representatives and their families to talk one-on-one with beauty professionals while receiving a complimentary service, such as a manicure or haircut.

The 13th California Welcome to Our World happens for California legislators and regulators on April 29 from 3 p.m. - 7 p.m. on the south steps of the state Capitol building in Sacramento.

Hosted by the Professional Beauty Federation of California and sponsor companies (including OPI and CND), beauty industry executives will spend quality time helping educate state policymakers and regulators on current issues of concern to the beauty industry in California, and share PBFC’s positive message about our industry’s professionalism. CND and OPI will provide nail techs to do manicures at the event.  

If you want to know about sponsorships, contact Fred Jones at (530) 887-9944. To learn more about the California event, visit www.beautyfederation.org. To learn more about the national event, visit www.probeautyfederation.org/welcome-to-our-world.

--Sree