Starting today, $1 for every Instagram and Twitter post using the hashtag #fallintobeauty will be donated to the A21 human trafficking organization dedicated to rescuing and restoring the lives of sex slaves. The digital campaign launched by Omerge Alliances was created in an effort to generate body positivity to drive self-worth and prevent further victimization of sex slaves. Share your posts describing or showing a personal trait you grew to love and consider beautiful now through the 27th and use social media for good.

Need help writing a post? Here’s an idea from Omerge Alliances:

I grew to love my _____ (lips, hair, skintone, etc.) & believe I am capable of greatness and living my dream. You can too. #fallintobeauty

For more information visit www.omergealliances.com/fallintobeauty.