Something we commonly hear about is how this, that or the other product ruined someone’s nails. It makes me cringe and it makes me mad. Why should good products keep getting a bad rep for user error? How can we change this mindset? What about a viral grass roots campaign in which salons and nail professionals start sharing photos of the undamaged nails of their regular guests!?
This post from Akzéntz educator and Crystal Culture co-creator Gina Silvestro really got me thinking.
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If you can’t read the Facebook post in the photo, here’s what it says:
"My very first customer ever Susan has been a loyal and beloved customer of mine every 3 weeks for over 26 years. In all that time, she has NEVER ever removed her nails. Her doctor advised her to remove everything from her nails prior to having surgery, so I carefully e-filed all the product off. She was thrilled to see how healthy and strong her natural nails were after all this time!! Proof that with proper application, conscientious maintenance and high quality professional products you can wear nail enhancements for years and years- without letting them "breathe" lol everyone please say a little prayer for Susan to have a successful surgery and fast & easy recovery.. So we can hurry up and get her gorgeous nails back on! love you Susan!! Xoxo #nails #gelnails #qualitynailproducts #akzentz #ilovemyjob"
We should choose and use a few common hashtags for these specific posts. How do you feel about the following?
#nailtruth
#qualitynailproducts
#nailsdoneright
#naturalnailgoals
Learning how to do nails without damaging them is something we all aspire to after school. I don’t know anyone that hasn’t caused accidental or unintentional damage until they were taught how not to. Heck, if you remember the blog from a year or two ago, I’m still learning how to keep the natural nail healthy and accept when the nails have been imperfect due to something I was doing, then make changes. Let’s show the world our pride as educated nail professionals and flood social media with healthy nails!!
Here I am sharing a very comprehensive and well-rounded almost back to work package of information for you from Virox (Rejuvenate) that is the complete set of materials to help you feel confident that everything is in place and ready to go, even if you are already back at work!
If your salon has re-opened, you may have found some challenges with wearing a face shield while working. If not, here are some tips that could help save you some headaches when you do get back.
This video is a really awesome resource for figuring out a reasonable hourly rate for yourself in addition to seeing the average your area can bear in service prices in some ways.
Have you ever heard of the stages of grief? With everything going on, we are grieving our “normal”. That means you should give yourself permission to feel the way you feel.
Has all this PPE business got you down? Does it feel like it cramps your style? One way to help it cheer you up which will in turn cheer up your clients is to add some sparkle.
For those of you that like a little data with your info, here is some really interesting information from salon owner Michele Baker in Georgia. Being one of the first states to open left the salon owners to scramble to learn a lot of things on their own and many have been generous in sharing things they have figured out to help make operating in the COVID-19 world more systematic and understandable.
It has been quite a while since I made a video for the e-file chronicles so an update to that seemed in order. The latest installment is removing gel-polish from an enhancement.