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SEARCHWith the influx of extra clients you may have right now for the holidays, what are you doing to bring them back next year? Have you gathered addresses for follow-up cards or birthdays as a reason
With the influx of extra clients you may have right now for the holidays, what are you doing to bring them back next year? Have you gathered addresses for follow-up cards or birthdays as a reason to contact them in the future? What are you doing for gift cards? A common complaint is gift cards never get used or they come back in many years after issue.
What have you tried to encourage use of the gift card? Maybe inserting a business card that promises a free paraffin dip with appointments made and kept by Valentine’s Day? How about art upgrades, extended massage time on pedis, etc.? It is hard to think about January and February right now but pre-planning can help keep them from being slow. Sure you should have had a game plan by now, but time flies past the best of us and it is not too late to build a little business for early next year by taking advantage of the business you have now!
How do you get holiday clients to return in the new year?
— Holly
Here I am sharing a very comprehensive and well-rounded almost back to work package of information for you from Virox (Rejuvenate) that is the complete set of materials to help you feel confident that everything is in place and ready to go, even if you are already back at work!
Every Tuesday for the next four weeks, Holly will be doing an alcohol ink tutorial.
National Nail Tech Day is May 30, and to celebrate YOU, Virox and I would like to offer up the opportunity to win a canister of disinfecting wipes.
Join me Wednesday evening 5/27/20 for a Live chat on Facebook with Dr Spalding to get some idea of what it takes to be that level of clean and safe.
If your salon has re-opened, you may have found some challenges with wearing a face shield while working. If not, here are some tips that could help save you some headaches when you do get back.
This video is a really awesome resource for figuring out a reasonable hourly rate for yourself in addition to seeing the average your area can bear in service prices in some ways.
Have you ever heard of the stages of grief? With everything going on, we are grieving our “normal”. That means you should give yourself permission to feel the way you feel.
Has all this PPE business got you down? Does it feel like it cramps your style? One way to help it cheer you up which will in turn cheer up your clients is to add some sparkle.
For those of you that like a little data with your info, here is some really interesting information from salon owner Michele Baker in Georgia. Being one of the first states to open left the salon owners to scramble to learn a lot of things on their own and many have been generous in sharing things they have figured out to help make operating in the COVID-19 world more systematic and understandable.
Holly orders Wildflowers Nails in a Box and tries it out Live.
Holly demonstrates how to do a vertical ombre on nails with the help of Winnie Huang.
Holly shares two videos to help you practice your liquid and powder technique.
Holly and Shelena Robinson show how to make a runway rose fit for everyday.
Holly helps you practice your hard gel technique.
Holly will be doing two Instagram Lives next week on PPE.
It has been quite a while since I made a video for the e-file chronicles so an update to that seemed in order. The latest installment is removing gel-polish from an enhancement.
Holly has a jam-packed week of live talks and demos on social media!
