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SEARCHRemember back when we talked about creating custom services? Just mixing and matching things in the product line that you already use to make something fun and interesting for the regulars or to help attract newcomers.
Remember back when we talked about creating custom services? Just mixing and matching things in the product line that you already use to make something fun and interesting for the regulars or to help attract newcomers. Do you notice that manufacturers partner with people or things for recognition to get extra attention? CND has partnered with a fashion designer, OPI likes to pair up with celebrities and movies, and so on. Why can’t we as salons do this? Naturally we don’t have the budget to bring on a major player and have them endorse our salon, but why can’t we create a custom service to pay tribute to something we enjoy? A favorite summer show, a movie coming out, a favorite summer fruit, or an actress/actor doing really well in the public spotlight. To get your mind going and give you an idea, here is my spin on a lush summer service that pays tribute to a summer HBO show True Blood. If you are into it chances are your clients love it too, and what a fun way to feel like part of the experience!
— Holly
Here I am sharing a very comprehensive and well-rounded almost back to work package of information for you from Virox (Rejuvenate) that is the complete set of materials to help you feel confident that everything is in place and ready to go, even if you are already back at work!
Every Tuesday for the next four weeks, Holly will be doing an alcohol ink tutorial.
National Nail Tech Day is May 30, and to celebrate YOU, Virox and I would like to offer up the opportunity to win a canister of disinfecting wipes.
Join me Wednesday evening 5/27/20 for a Live chat on Facebook with Dr Spalding to get some idea of what it takes to be that level of clean and safe.
If your salon has re-opened, you may have found some challenges with wearing a face shield while working. If not, here are some tips that could help save you some headaches when you do get back.
This video is a really awesome resource for figuring out a reasonable hourly rate for yourself in addition to seeing the average your area can bear in service prices in some ways.
Have you ever heard of the stages of grief? With everything going on, we are grieving our “normal”. That means you should give yourself permission to feel the way you feel.
Has all this PPE business got you down? Does it feel like it cramps your style? One way to help it cheer you up which will in turn cheer up your clients is to add some sparkle.
For those of you that like a little data with your info, here is some really interesting information from salon owner Michele Baker in Georgia. Being one of the first states to open left the salon owners to scramble to learn a lot of things on their own and many have been generous in sharing things they have figured out to help make operating in the COVID-19 world more systematic and understandable.
Holly orders Wildflowers Nails in a Box and tries it out Live.
Holly demonstrates how to do a vertical ombre on nails with the help of Winnie Huang.
Holly shares two videos to help you practice your liquid and powder technique.
Holly and Shelena Robinson show how to make a runway rose fit for everyday.
Holly helps you practice your hard gel technique.
Holly will be doing two Instagram Lives next week on PPE.
It has been quite a while since I made a video for the e-file chronicles so an update to that seemed in order. The latest installment is removing gel-polish from an enhancement.
Holly has a jam-packed week of live talks and demos on social media!
