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SEARCHMaking sure everyone in the salon is representing a service is a really valuable marketing move that costs very little.
Since we are well into June, I think it is safe to call this summer. How are your summer services going? Remember that those working in the salon are a great source of advertisement and more valuable than newspaper ads!
Does everyone in the salon have their toes done? There should not be any excuses, if they wear open-toed shoes; the toes should be boasting one of the salons services. If they are naked or home done, what’s the reason for that? Making sure everyone in the salon is representing a service done in the salon is a really valuable marketing move that costs very little. It can also have a great return on investment since the main cost is time. If you or they have reasons for not showing off freshly polished and pedicured toes, you may want to look at how valid, petty, good, or ridiculous those reasons are compared to the marketing value.
Success is a great reason to chalk up any personality differences. Setting them aside and realizing that a service trade could be business, not personal could be valuable to you. Put yourself out there and make sure your work is speaking for itself, especially from the toes of your fellow salon workers!
Here I am sharing a very comprehensive and well-rounded almost back to work package of information for you from Virox (Rejuvenate) that is the complete set of materials to help you feel confident that everything is in place and ready to go, even if you are already back at work!
Every Tuesday for the next four weeks, Holly will be doing an alcohol ink tutorial.
National Nail Tech Day is May 30, and to celebrate YOU, Virox and I would like to offer up the opportunity to win a canister of disinfecting wipes.
Join me Wednesday evening 5/27/20 for a Live chat on Facebook with Dr Spalding to get some idea of what it takes to be that level of clean and safe.
If your salon has re-opened, you may have found some challenges with wearing a face shield while working. If not, here are some tips that could help save you some headaches when you do get back.
This video is a really awesome resource for figuring out a reasonable hourly rate for yourself in addition to seeing the average your area can bear in service prices in some ways.
Have you ever heard of the stages of grief? With everything going on, we are grieving our “normal”. That means you should give yourself permission to feel the way you feel.
Has all this PPE business got you down? Does it feel like it cramps your style? One way to help it cheer you up which will in turn cheer up your clients is to add some sparkle.
For those of you that like a little data with your info, here is some really interesting information from salon owner Michele Baker in Georgia. Being one of the first states to open left the salon owners to scramble to learn a lot of things on their own and many have been generous in sharing things they have figured out to help make operating in the COVID-19 world more systematic and understandable.
Holly orders Wildflowers Nails in a Box and tries it out Live.
Holly demonstrates how to do a vertical ombre on nails with the help of Winnie Huang.
Holly shares two videos to help you practice your liquid and powder technique.
Holly and Shelena Robinson show how to make a runway rose fit for everyday.
Holly helps you practice your hard gel technique.
Holly will be doing two Instagram Lives next week on PPE.
It has been quite a while since I made a video for the e-file chronicles so an update to that seemed in order. The latest installment is removing gel-polish from an enhancement.
Holly has a jam-packed week of live talks and demos on social media!
