Nails
MenuMENU
SearchSEARCH

Business

What “little extras” do you provide for your clients?

November 1, 1998

Some of the little extras I provide are a mini hand massage, a paraffin dip, a UV top coat, nail art on one or two nails, and product samples. I always offer clients a refreshment, and make sure the music is to their liking and the salon temperature is just right. I also send out a client newsletter, which includes information on new products and nail-related questions and answers.-Kathy Rondeau, Diva Studio, Albany, Ore.

I have a hot pot of coffee waiting for clients. The other little extras, included with their fill, are cuticle treatments, repairs, and nail jewelry put on at no extra charge. I also allow a little extra time for pampering.-Jo Laki, Jo’s Naughty Nails, Hamlin, Pa

We offer clients The Frequent File Card. After 10 visits, they receive a complimentary paraffin treatment and a bottle of polish. We also give them our custom-printed nail file, and let them pick out a pair of earrings for their birthday. Most important, we make our clients feel comfortable when they stop in for an emergency nail repair, which is free.-Linda Champion, Golden Shears: Hair, Nails & More, Runnemede, N.J.

Once a month I go through my records and send out birthday cards with a gift certificate for a free paraffin treatment. On special occasions, such as holidays or Mother’s Day, I buy a little gift like an ornament or candy. Clients really appreciate the fact that you thought about them.-Lisa Rosado, The Touch of the Master’s Hand, Lexington, S.C.

After applying acrylic nails, I give the client a complimentary lavender aromatherapy massage, then buff the nails to a high-gloss shine.-Shannon Lamb, Body Beautiful, Ontario, Canada

I provide fat-free candies, which are popular among clients who come in right after work. I also clean my clients’ rings for free. I think there’s nothing worse than seeing dirty rings on hands with nice, shiny nails.-Teresa Rodrick, The Nail Place, Ramstein, Germany

Since my salon is reminiscent of the 1950s, I offer complimentary cherry sodas and root beer floats.-Rhianna Leal, At Your Fingertips...McAllen, Texas

I make reminder calls for next-day appointments; I give referral credits (10% off a service); I offer discounts after a certain number of completed services; at the end of each service, clients get a complete hand and arm massage; and I give free nail art to clients celebrating a birthday.-Leona Parker, Changes Salon, Colorado Springs, Colo.

More FAQ

What should I do to get the paying, loyal clients I need?

I am a seasoned nail tech and have just opened a nail salon. I need help sustaining new and regular clients in this economy. I have done many coupon sites (Groupon, Living Social, etc.) to build business and it has been a pain — plus my price point is higher than neighborhood discount salons. I’m not sure what to do to get the paying, loyal clients I need.... read more

Reader to Reader: What's better in the salon: small private rooms or a room with multiple stations?

What’s better in the salon: small private rooms that are one-on-one or a room with multiple stations so people can interact with each other?... read more

Reader to Reader: Should the salon be closed on holidays?

Should the salon be closed on holidays (days when most clients have the day off work) and why?... read more

Any suggestions on how to avoid theft without keeping everything behind bars?

I’m opening a salon and plan on having retail. However I live in a city and have to be mindful of security. Any suggestions on how to avoid theft without keeping everything behind bars?... read more

I’m very concerned about the other nail salons that follow the rules; it makes us all look bad. How can we stop them?

I’m so tired of all of these cheap nail salons popping up all over the place. They are so disgusting inside. The tools and mani/pedi stations are never clean. How does one report them? I’m from Michigan and the state board doesn’t reply back to me. I’m very concerned about the other nail salons that follow the rules; it makes us all look bad. How can we stop them?... read more

Reader to Reader: Who is your best "nail friend"?

For our annual Reader-Written Issue, NAILS asked our readers: Who is your best "nail friend" (AKA another nail tech who you talk shop with)?... read more

Reader to Reader: What's the nicest thing a client has ever said to you?

What's the nicest thing a client has ever said to you?... read more

How do you charge your coworkers for services?

Nail techs are a generous bunch, but does that generosity extend to giving free services to salon colleagues? We asked techs: How do you charge your coworkers for services?... read more

Reader to Reader: If you could open a salon anywhere in the world, where would you open it?

If a genie told you that you could open a nail salon in any city anywhere in the world (ignoring money and other practical considerations), in what city would you open your salon and why?... read more

Reader to Reader: Other than money, what would motivate you to work harder at your current salon?

Other than money, what would motivate you to work harder at your current salon?... read more

Should I advertise in the Yellow Pages?

Does anybody use the Yellow Pages anymore? What about the online Yellow Pages? Should I consider paying for advertising in the online Yellow Pages or is my money better spent elsewhere?... read more

What is the best place to recruit nail techs?

I own a salon and spa in Maryland. I have been looking for a nail technician and it has been impossible for me to find one. I have put out ads but I don’t seem to get anywhere. What is the best place to find one?... read more