How To Apply Gel Couture by Essie

The collection of 42 new shades seamlessly blends technical innovation and incomparable style that is always in season

Summer 2011 Polish Collection

Essie’s Summer 2011 Collection is all about cheerful hues and fun, breezy colors inspired by the tropical climate of Brazil.

Got Polish?

My schedule has been so busy. I've had new clients to spoil, and I've been busy pampering the clients I've seen for years. I always feel like I can’t tell them enough how grateful I am

50 Shades of Gray Polish

Instyle's Makeover issue for September 2012 addresses the rebirth of gray polish trends for fall. 

Classic Opera Inspired Polish

Channeling Erté, multi-faceted art deco designer Jin Soon recreates the maestro’s expressive opulence in five new shades.

The Gel “Hand Lift”

OPI educator Rachel Jones of San Mateo, Calif., says that nothing takes years off a client’s hands than beautiful, classic pink-and-white nails.

EzFlow Introduces TruLAQ to Match Dip and Gel Colors

EzFlow has introduced TruLAQ, an extended-wear lacquer that matches the brand’s newly repackaged TruGEL gel-polish and TruDIP shades. 

I Love DKMS Polish

Just a reminder that OPI is still selling its I Love DKMS Nail Lacquer, in which OPI will donate $20,000 from sales directly to DKMS, the world's largest bone marrow donor center.

Modern French Nails Using Gel II

A modern design for a classic French manicure perfect for summer or special occasion.