Having the perfect set of brushes for any type of application would be a nail tech’s dream come true, so Star Nail’s global education director Elaine Watson came up with the new Master Tech Tool Kit. Watson wanted something that could easily travel with her to international seminars for demos and teaching, and carrying a brush for each demo was just not working out for her any longer.
Amid dire predictions that they would destroy the professional nail industry, home gel systems contributed to a surge in the products popularity and taught nail technicians that service, not product, is what they sell.
In our fourth installment of our new series, NAILS explores services you can add to your menu to increase your revenue and offer your clients convenience. This month, we take a look at permanent makeup.
Owners of the largest salons in Las Vegas say the right location, the right people, and a desirable atmosphere helped them achieve their size, but after that it was just plain hard work.
As more and more salon owners and nail technicians realize the importance of total image, they are graduating from home-made graphics to professional .marketing materials.