3-D Fanatics Create ’80s Nostalgia Nail Art

For the month of April, admin Kimberly Harr challenged group members to sculpt a rainbow creation inspired by 1980s cartoons. 

Bobbleheads With “Max”-imum Impact

Recently, Exclusive Nail Couture CEO and director of education Max Estrada had the unique experience of seeing himself immortalized in a series of bobblehead dolls.

On My Mind: Competitive Nature

Executive editor Beth Livesay discusses competitiveness between manufacturers in the nail industry. 

Should You Run Paid Ads on Social Media?

A salon marketing expert outlines four vital questions to consider before jumping into social media advertising, along with tips on where to put your marketing dollars for the best results.

Five Ways to Impress a Prospective Employer

You know you’re good, but how is that potential new employer going to know it? Dress nicely, speak clearly, and demonstrate your passion for your industry and you’ll be sure to stand out. 

On My Mind: See Yourself Here

For those of you whose goal is to get published in 2019, we just completed our first live webinar on how to get featured in NAILS Magazine, on our website, and on our social media channels. I am recapping some of the main points from our webinar here.

Nail and Wellness Salon Re-Opens With Updated Service Offerings

After overcoming recent economic challenges, Unity Nails and Skin Care moved into a bigger and better space with an improved menu this April. Salon owner Jeany Perez scheduled a grand reopening to celebrate its success. 

Hombre

Today one of my clients came whirling through the door in an unusually excited manner. She had just discovered “ombre” nails over the weekend and was eager to try them.I was at a loss. I wrinkled

New KUPA E-file Features Bluetooth Capability

KUPA’s long awaited keynote today revealed the MANIPro Passport Plus, the latest e-file from the brand. The machine was inspired by high-end luxury items such as designer perfume and a Montblanc pen. The new machine is digital, as opposed to analog.