From Jan. 30 through Feb. 1, 40,000 beauty professionals attended ISSE, up 21% from 2009 and breaking the show’s all-time attendance records. The show featured 397 exhibitors, which is up 3% from 2009. Attendees shop the OPI
The anniversary cake, a blend of vanilla and mousse-like chocolate, was stunningly pretty.As a Long Beach resident, I’ve been to Cohiba Nightclub & Cigar Lounge before, but I’ve never been there when it’s private nail party
Are you missing opportunities to lessen your tax burden? A premier CPA firm specializing in salons and spas, Kopsa Otte is offering a fabulous deal to recipients of NAILS’ Magazine: a review of your financial statements
A great retail space is designed around the senses, says salon consultant Bryan Durocher. Ramp up your retailing effort for 2010 with an appeal to clients’ sense of touch, sound, smell, and sight. “If you implement
Cosmetology training company Milady is offering a free 90-minute webinar called “Plan for Profits! Fill Your Pockets!” a week from today at 12 noon (EST). “Have you ever wondered what you could do to keep your
New from Firefly Books comes Pro Nail Care: Salon Secrets of the Professionals.
The best way to gets clients to notice your salon’s commitment to the environment is to get them involved, says Tamara Jercha, president of the National Association of Eco-Friendly Salons & Spas. Jercha suggests sponsoring an
Set sail with educators Vicki Peters, Elaine Watson, and Iryna Giblett aboard a commercial cruise ship for a chance-of-a-lifetime learning experience. Nail Cruise will leave Venice, Italy, May 2 and sail the beautiful Greek Isles on
In journalism school, one of the oft-repeated maxims we learned about “what is news?” went as follows: “If the story is ‘dog bites man,’ it’s not news. If the story is ‘man bites dog,’ it is.”
Salon owner Maisie Dunbar is a well-known figure at Baltimore’s Patterson High School. She volunteers her time for the school’s nail program and she is a speaker for their entrepreneur program as well. Thursday, it was
Salon consultant (and NAILS blogger) Bryan Durocher has suggested a fun way to turn clients’ enthusiasm and loyalty into retail sales. He suggests holding a “Pass the Santa” contest with your staff. Each time a staff
I was perusing SpaBusinessMD, a blog by medical spa consultant Francis X. Acunzo, and I came across an entry that lists the top 10 attributes of a successful medical spa manager. Not surprising, since medspas are
With the holiday season swiftly approaching, it’s great timing that I received an ecstatic e-mail from a salon owner who just threw her first successful holiday theme party: the “Bewitching Bash” in honor of Halloween. “In
Current and former salon owners share their personal insights on the things they would go back and change, if only they could.
Online reviews are a huge factor in getting new clients to visit your salon. Indeed, for the past several years, I’ve been using online reviews as a deciding factor in most of my purchases — from
Have you heard about Milady’s Blog Talk Radio Show? The next topic that airs on Monday, October 26th is: “What Would You Rather Do: Work More or Make More?” Here’s the description from the website: “If you are
If you are having trouble staying afloat in today’s economy, learn from two pros who have “been there, conquered that.” With a combined 50+ years of real-world experience, La Shaun Brown-Glenn and Millie Haynam are joining