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When I was reading The Hunger Games I was thrilled that protagonist Katniss Everdeen’s nails were described. “The team works on me until late afternoon, turning my skin to glowing satin, stenciling patterns on my arms,
Are you on Pinterest? (If you’re unsure what Pinterest is, take note, it’s a virtual pinboard that is taking the Internet by storm.) The basic premise of the social bookmarking site is that it allows you
How many of you have discovered Pinterest? I have had lots of people telling me about it for what seems like months and recently find myself bombarded with requests to put some of my work up.
Premiere Orlando is offering their Facebook fans a neat opportunity to chat with CND’s style director Jan Arnold LIVE from Fashion Week New York. On Monday, February 13 at 12:30 pm EST, Jan will be available
Mobile marketing for salons is a cost-effective way to build repeat business by keeping customers informed about the latest offers and any new services.
The 160 characters that your salon’s Twitter profile is granted as a description can really say it all. Here are 15 salons’ self-proclaimed first impressions. How does yours stack up?
Have you noticed we live in a digital age? People want to do everything from their smart phones and they want to do it now. Enter stage left the QR code. A QR code is a
At the Nailympics in Long Beach this weekend I was chatting with Katie Cazorla (owner of The Painted Nail in Sherman Oaks, Calif. and star of the TV Guide Channel’s reality show “The Nail Files”) and
How important is networking? There are so many opportunities to be in involved in the nail community outside the bubble around your table! I was so impressed with the power of industry networking last week in
Facebook and other social networking sites are a terrific way to market your salon. Learn more about this free (and environmentally friendly, as the National Association of Eco-Friendly Salons & Spas (NAEFSS) points out, since it
Do you listen to Nail Talk Radio? I try to tune in when I am in the position to do so, my favorite is when I can listen AND be in the chat room :o) This
Ever think about doing the nails, design, or imaging for a book cover? Here is a chance for you! Trish Rock is an award-winning nail artist who works with the nail industry by mentoring nail technicians
Wow. I never thought my editor’s letter about bloggers would garner so much controversy (or foul language). Let me clarify a few things, though. A more careful reading of the article will show you that I’m
And by small business, that could mean a salon! There’s a really great contest starting in three weeks that you (salon owners) might be interested in. Dell, MasterCard, and Microsoft are launching America’s Favorite Small Business
NAILS Magazine set a new online record in July — breaking 4 million page views in a single month for the first time ever! And in case you don’t know everything we have to offer online,
As a salon owner or nail technicians if you aren’t participating in some sort of social media effort, I’m afraid to say you are in danger of being left behind. Staying “linked in” online has to become part of your job as well.
Being asked to “check in” is something most of us associate with busy airports, over-filled suitcases, and holidays abroad. But it is becoming an increasingly important marketing tool for salons, thanks to new services from Internet giants like Google and Facebook.
