Intelligent Design
Last week, co-owner Dan (who, by the way, was ridiculously excited to be able to participate in person) and I met with our design team. This includes Lee Stucker, our contractor, Richard Best, our architect, and
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Last week, co-owner Dan (who, by the way, was ridiculously excited to be able to participate in person) and I met with our design team. This includes Lee Stucker, our contractor, Richard Best, our architect, and
In August, Diana Mears filed a wrongful death suit against a Mountain View, Calif., nail salon alleging that her daughter, Jessica, died as the result of a bac-terial infection she contracted during a 2004 pedicure.
There’s no arguing that kids these days are growing up faster than they did 25 years ago. But just because they want to be older faster, does that mean you should help them? Manufacturers, experts, and techs discuss just how young is too young for various nail services and how to perform services on and attract younger clients.
To reward good customers and increase client loyalty, some salons are implementing VIP programs where members pay a yearly fee in exchange for special privileges. A well-implemented VIP program will increase your salon’s bottom line as well.
The ZenSpa system unites ancient Eastern practices of aromatherapy and natural botanicals with today’s Western technology of enzyme therapy.
Mother’s Day is coming soon and bringing with it great opportunity for salons to reach out to moms. Cross-marketing with other businesses and e-mail campaigning are just some of the ways salon owners get their gift certificates out and new clients in.
Should you list your salon on the Internet? With free listings you have nothing to lose, but the jury’s still out on the benefit of paying for online advertising.
Science & Medicine Panelists: Pheobe Rich, M.D., Doug Schoon, Johanna Youner, D.P.M. This Month's Nail Technician Experts: Jessica Zastopil is an instructor at Scot Lewis Schools in Plymouth, Minn. Angie Gross is the owner of skin & Nails by Angie in Stone Mountain, Ga.
This month, readers ask about sculpting, the difference between cuticle products, and the effect of medications on nails.
Doing marbleized nail designs may not be as difficult as you once thought.