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Sutherland's mission is to evolve B2B media for every generation through powerful storytelling, creative execution, immersive activations, education, and support for the industry.
Which of our nailsmag.com articles came out on top this year? We looked back at our top-performing articles of 2025 to see what you, our readers, found most interesting or helpful, and the results are in.
What trended on Instagram in 2025 is a peek into what matters to the industry and to nail techs.
Check out these beautiful holiday and winter nails, created by the talented nail artists of our MODERN SALON 100 of 2025. Top-tier inspiration!
In anticipation of Wicked: For Good, here are some stunning pink and green polishes from clean nail brand Dazzle Dry.
Meet Luminary Nail Systems, the innovative professional nail brand founded by a husband-and-wife team that is dedicated to strength and longevity.
MODERN SALON 100 alum and NTNA finalist Britt Higgins details her experience attending the first Mani Mixer, a Chicago event for nail professionals, created by nail artist and educator Dylan Pritchard.
The return of the deep French is a trend with staying power.
These anti-fungal press-on nails are designed by a husband-and-wife team of podiatric surgeons who’ve seen it all in their decades of practice
MelodySusie marks 16 years of innovation in nail care, celebrating its role as a trusted partner for nail professionals and enthusiasts with high-quality tools and solutions.
