The Art of Asking: The Nail Tech’s Guide to Getting What You Want
From minor inconveniences to major requests, learn to ask in a way that yields results.
by Nancy Kirk
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SEARCHMENUSEARCHFrom minor inconveniences to major requests, learn to ask in a way that yields results.
Owner Jen Carr offers families a place to spend time together with two new salon add-ons: a supervised play area for children and a section just for men.
Session manicurist and creator of The Nailscape Ashley Gregory shares her secrets to social media and nail industry success.
Young Nails' Habib Salo and Tracey Reierson discuss how to build your confidence and deal with making mistakes as a new nail tech.
Young Nails' Habib Salo and Tracey Reierson discuss how to build a clientele, whether you're starting from scratch or trying to step up your current business.
Salon consultant Tammy Dennis recommends that owners offer an unconditional guarantee for their services to get customers through the door.
Customized services can attract clientele looking for a personalized experience from their salon.
John Rigo, a content marketer with small business technology platform Booker, offers these four tips for building your client email list.
Brother-sister duo Michele and Wayne Lin’s brand Live Love Polish focuses on selling quality nail products to both consumers and salon professionals.
The best salons today are outperforming their competitors by standing out — and they do this through strategic branding and design.
Ivan Zoot encourages salons to go old-school in their marketing, and discusses his “500 Business Card Challenge.”
Spa parties can be a great revenue booster, but partnering with a local charity can bring in new clients and set your business apart from the pack.
There is no excuse sufficient enough to devalue your time.
Holly Schippers AKA FingerNailFixer was the keynote speaker at the 2016 NW Nail Tech Retreat. Watch her speech as she explains there is no excuse sufficient enough to devalue your time and offers a reasonable explanation to raise your service prices.
Feeling jaded, much? We all get it from time to time but here's why (and how) it must be banished.
When Jill Kohler and her husband opened Scottsdale AZ.-based Penrose Academy back in August 2006, the cosmetology and esthetics school did not offer a nail tech program. But now, ten years later, a nails-only option is being offered because of employer demand in the community for qualified nail techs. We caught up with Kohler to discuss how this evolution came about.
Let’s try this social media challenge together and see if it gets the word out about quality salons!