
Celebrity Nail Tech Launches New Lacquer Brand
Celebrity manicurist Gina Alcedo has announced the official launch of her brand Nailvana LA (NVLA), which has been tested by celebrities such as Amal Clooney.

Celebrity manicurist Gina Alcedo has announced the official launch of her brand Nailvana LA (NVLA), which has been tested by celebrities such as Amal Clooney.

EzFlow has introduced TruLAQ, an extended-wear lacquer that matches the brand’s newly repackaged TruGEL gel-polish and TruDIP shades.

Bio Sculpture Gel celebrates their 30th anniversary with the introduction of this vibrant new red color.

Inspired by meticulously crafted couture lingerie, six new lust-worthy polishes add to a growing palette of classically perfect Gel Couture colors.

This Halloween China Glaze embraces its dark side and blacks out Halloween with its Paint It Black collection.

Keeping these important points in mind will take you a long way toward creating an indie polish brand that succeeds.

In 1994, Chanel debuted its Vamp nail polish on fashion runways, and the following year, the rich, bold shade took in more than a half-million dollars in consumer sales.

From a medley of metallics to crème-finish crescendoes, this fall’s polishes are giving us major inspiration. Plug in, tune out the rest of the world, and watch as the season’s newest hues dance before your eyes.

LBK Nail Lacquer is re-thinking packaging in a professional-facing way.



Young Nails' Greg Salo shows how to polish nails perfectly.

LeChat's holographic Spectra polish is back in 12 new colors that emit tiny rainbow solar flares at your fingertips.

Dazzle Dry's Understated Elegance collection is special enough for weddings yet refined enough for the office.

Greg Salo explains how to use nail foil with Caption polish.

Zoya's Spring 2018 Thrive collection features richly pigmented hues.

Jessica's spring 2018 La Vie en Rose collection features a combination of six creamy shades including pinks, beige, off-white, and a lavender shade.