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Business|Articles|Mar 1, 2010

Retail Boutique: Pet Grooming Products

From colorful bottles and brushes to sophisticated gift baskets, it’s hard to tell whether these grooming products are for your pet, or for you! Stock your salon with these novel items that are ideal for pet lovers.

In The Know|News|Feb 23, 2010

Chipped Nails a No-No

Cosmopolitan magazine says chipped nails just don't make a great first impression. According to celeb manicurist Elle, nail color pens are the solution.

Business|Articles|Feb 1, 2010

Retail Boutique: Lip Balm

Many women can’t go a day without their lip balms. Small sizing, adorable designs, and affordable prices make these tubs and tubes of lip balm an easy retail item that’s perfect for a last-minute impulse buy.

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Business|Articles|Jan 1, 2010

Retail Boutique: Nail-Related Shirts

Whether worn as a salon uniform or retailed to clients, these unique shirts are modern and fun — and they can’t be found in just any store. Give them as a client appreciation gift or stock them in the retail area for clients who can’t get enough of all things nails.

Technique|Products|Dec 29, 2009

Pedicure Slippers

Beech Sandals’ Pedicure Slippers have toe separators to stretch toes and the sole of the foot for comfort, and to help keep polish from smudging after a pedicure.

Business|Articles|Dec 1, 2009

Setting Up Shop

You’d love to create an adorable retail boutique in your salon, filling it with candles, gourmet teas, and other unique gift items, but you have one major problem: Where do you find these items — and at wholesale prices you can afford? NAILS shows you how to shop a gift show and about other venues where the retail-savvy stock their stores.

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Business|Articles|Nov 23, 2009

Week 17: Applying the 80/20 Rule to Your Business — It’s Not Rocket Science

Are you are a busy nail technician or salon owner in desperate need of making more money? Do you feel that you are really close to grabbing the “brass ring” only to find yourself unable to reach it yet again? If you answered yes to one or both of these questions then take a moment, kick your feet up and read about the 80/20 Rule and how you can immediately apply it to work LESS and make MORE.

Business|Articles|Nov 10, 2009

Week 15: Check Your E-mail List…Check It Twice

For the last five years retailers have followed a trend that spa owners need to be aware of. Don’t forget the Internet. Four of the eight biggest retail e-mail volume days of the year occurred in the weeks before Christmas last year. These days actually have names, “Cyber Monday” (November 27) with the following three Mondays being referred to as “Echo Mondays” (December 4, 11 and 18). Sending out e-mails to your data base around these dates makes good sense.

Business|Articles|Nov 1, 2009

Do Retail Right

Because profit margins on retail goods are many times those of service dollars, retail is vital to the health of your business. Learn eight tricks for implementing a successful merchandising strategy — from product placement to lighting.

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