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In The Know|News|Oct 26, 2012

Iridescence for Fall

Allure's October 2012 issue said that the color of the moment is iridescence. These iridescent hues contain minerals that reflect shades of blue, gold, and green depending on how they catch the light and are perfect for fall.

Nail Design|Articles|Oct 25, 2012

Behind the Scenes: Our Very Own Bond Girl

When the new James Bond film, Skyfall, comes out this month, the newest Bond girl will be seen wearing two shades from OPI’s Skyfall Collection — Skyfall, a rich maroon shade on the top of the nail, and GoldenEye, a shimmering gold painted on the undersides.

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In The Know|News|Oct 24, 2012

OPI Launches Brand's First International Short Film

Paying hommage to its Culture of Color, OPI has launched its first-ever branded international short film. Featuring French DJ C2C's "Down the Road", the video features a surrealistic dance-off between four female dancers and a Thoroughbred horse, trained by equestrian stuntmaster Mario Luraschi.

Nail Design|Articles|Oct 24, 2012

OPI Instinct of Color

OPI pays hommage to its Culture of Color with its first branded international short film. Featuring French DJ C2Cs Down the Road, the video features a surrealistic dance-off between four female dancers and a Thoroughbred horse. The featured lacquer colors  Pink-ing of You, Red My Fortune Cookie, Need Sunglasses?, and No Room for the Blues each represent one dance style and one overarching theme, illustrating OPI nail lacquer as a a means of self-expression.

Nail Design|Articles|Oct 24, 2012

China Glaze Tranzitions

China Glaze Tranzitions is a revolutionary new nail lacquer that reacts when a clear top coat is applied, changing the color from one shade to another for a stunning effect. Wear any of the six beautiful, color-shifting shades alone, or allow your creativity to run wild and create intricate nail designs by applying a top coat all over or strategically.

In The Know|News|Oct 19, 2012

The Brands We Love

Allure magazine put together a list of polishes, special effect polishes, basecoats, topcoats, cuticle creams, and nail polish removers that they consider to be "superior."

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Nail Design|Articles|Sep 30, 2012

Fall 2012 Polish Preview: On the Prowl

Leopards and tigers and zebras, oh my! Wild animal prints have come roaring back onto the fashion runways and into our lives. We used this season’s wild new nail polish colors to show off the animals on the prowl.

Wellness|Articles|Sep 30, 2012

Extreme Nailing

Depending on conditions, clients’ hands and feet may be puffy, moist, and sweaty or cold, dry, and numb. A tech needs to know how to compensate for these changes so she can apply product to a consistent, stable nail surface each time.

In The Know|News|Sep 27, 2012

Nudes and Reds

Harper's Bazaar's September issue featured a collection of the newest reds and nudes for fall 2012. Included were Essie's Fed, Color Club's Style Icon, and OPI's Every Month is Oktoberfest.

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