Branding. I Get It Now.
I may use the word “branding” from time to time, but the truth is, I’d have a hard time giving you a good working definition of the term. I just read something salon consultant Bryan Durocher
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I may use the word “branding” from time to time, but the truth is, I’d have a hard time giving you a good working definition of the term. I just read something salon consultant Bryan Durocher









OPI’s Nail Envy Natural Nail Strengthener strengthens nails and maintains them with hydrolyzed wheat protein and calcium.
EZ Flow's Master It! 36-Watt UV Light System is sensor activated and cures all UV gels and top coats.
Duri’s Drop ‘N Go instant drying drops dry enamel from the top to the bottom while giving polished nails a nice shine.
PNI's Mini Arctic Blocks are economical and designed for one-time use to enhance sanitation.
Backscratchers’ Heavenly Soles Foot Care System offers a complete pedicure kit in one box.
You’ve got your place on the web. Now… how do you get people to go there? Using smart search-engine optimization (SEO) techniques, such as using common keywords, and updating your site are two good places to start.
Tootsing’s new Tip Cutters come in three fun shapes to keep your clients enthralled with extensions.
Your client broke a nail and has it repaired while on a cruise ship. Now back on land she wants that nail to look like the other ones. What's a tech to do?
Provide creative, all-occasion cards for those browsing the retail area of your salon.