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If you're a little bored with the blah desktop background that's on the computer in your salon, switch it up once a month with the 2011 OPI Desktop Wallpaper Calendar. This year's calendar is unique because
Creating a Vanity URL Back into Facebook page territory we go! The first thing to touch on is how to make your Facebook page address more simple to share. This is called a vanity URL (meaning you
How is your salon Facebook page coming along? Have you loaded some photos? Have you picked up some fans? Are you waiting for more detail from me? I want to clarify some things from the last
Do you have a Facebook page for your salon? If the answer is no, could I ask why not? Facebook is a free resource that could be an interactive tool that brings clients into the salon.
My first week was something I was not in for. Let me back up and tell you when I enrolled. I was given a set of rules to go by. I thought, “I can’t do this.”
Beauty trade show season is about to kick off with ISSE (International Salon & Spa Expo) in Long Beach on January 29-31. It’s a great show that we NAILS editors attend every year. This year, the PBA
Nail polish manufacturer Color Club has partnered with Amethyst Jeans to give away some great holiday gift bags. Go to http://www.facebook.com/amethystjeans to enter to win. (While you're on Facebook, you can also sign up to be
After teasing this giveaway on its Facebook page for several weeks, OPI today announced the details of its amazing 100,000 Fans promotion. If the company reaches 100,000 Facebook fans before Dec. 31, 2010, it will award 100
Now that the salon is almost ready for its opening, I can put my marketing plan in place. The new school marketing methods are social media marketing. This includes Facebook, Twitter, and the website. Social media
Meet the newest member of the Young Nails family: Wilbur, Habib Salo’s 5-month-old French bulldog. Apparently after posting his picture on the Young Nails Facebook page a few months ago, he now has his own avid
