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Business|Articles|Jan 1, 2006

More Than Just Window Dressing

Enhancing your windows does not have to be an expensive or time-consuming ordeal. With a little imagination, you can really make your front window stand out. Use this monthly planner with plenty of practical tips to get you going.

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Business|Articles|Oct 1, 2005

Getting Down to Business

Need a good reason to get more business education? Salon owner Millie Haynam highlights the importance of not just relying on your technical prowess. From marketing and money management to people skills and PR, business skills are vital to making your salon a success.

Business|Articles|Sep 1, 2005

Keep 'Em Coming Back for More

Doing a stunning new set of nail enhancements on a first-time customer does not always guarantee a full book. Try these tips, from the fingertips up, to turn a new face into a committed standing client.

Business|Articles|Sep 1, 2005

Winning Brands

Offering awesome services differentiates the good salons from the not so good ones, but when it comes to building client loyalty, it takes a little more than a great manicure or set of pink-and-whites to keep customers coming back. Branding your salon ranks right up there with having to-notch customer service skills and a detailed service menu.

Business|Articles|Jun 1, 2005

A Salon That's Clean and Calm

Roula’s Nail Spa offers one-of-a-kind manicure and pedicure services in an impeccably clean environment. Clients walk in feeling frazzled and walk out feeling inspired by the Zen-like atmosphere.

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Business|Articles|May 1, 2005

Your Personal Trainer

You could be making your first tentative steps into the beauty industry, or your book may be so filled with penciled-in names there’s no white space. Either way, if you’re uncertain what your next steps should be, it may be time to turn to a consultant.

Business|Articles|Feb 1, 2005

Changing Scenery

Whether it’s revamping your current location or conquering uncharted territory in a new salon, how well you prepare for the renovation could be the difference between high hopes or high stress. While the most exciting part may be seeing it all come together, the most important part is done before you ever lift a finger.

The Five "W's" of Networking

It’s not always about what you know, but who you know. One significant relationship with someone in-the-know can lead to exciting opportunities in both your personal and professional lives. Conversely, who you know will no doubt lead to what you know.

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